Business Growth Breakfast: Winning with Strategy

Winning with Strategy - with guest speaker Roger Martin-Fagg

Join us at this stunning venue where you will be served a delicious cooked breakfast, network with around 40 other local leaders, and hear from leading behavioural economist, Roger Martin-Fagg. You will gain insights on the Economic Outlook for the next two years and understand the importance of Strategy to a growing business.

Agenda:
7.30am - Arrivals and refreshments
8.00am - Breakfast
8.30am - Keynote speaker
10.30am - Finish

Complimentary places are limited so get in quick and register to avoid missing out!

What is Strategy?

Roger will take us through the stages of business growth and how strategy needs to evolve and be articulated at each stage. The growth path is never smooth and two chasms can always be predicted in advance. How do you get your business across these chasms? How does the business need to be positioned for success? How do you get your employees on board?

In this thought-provoking session, Roger will cover:

• Three words: Positioning, Distinctive and Compelling

• The stages of growth for a typical business and the strategy at each stage

• The key differences between Strategy, Business Planning and Budgeting

• Generic Positioning: the importance of choosing your customer base

• ‘Compelling’ and ‘Brand’ are driven by values and behaviour: a look at the linkages

• How to avoid weasel words when crafting a Strategy

Roger Martin-Fagg

Roger is an economist turned strategist. He began his career with the NZ Treasury, then the UK Air Transport Industry, before teaching post-grads at Thames Valley University. In 1978 Roger started working with SME business owners and since then has facilitated strategic reviews with a diverse group of SMEs. He is a visiting fellow to Ashridge, Warwick and Henley Business Schools. Roger focuses on how the economy REALLY works and on the links between the FT100 reward systems, the behaviour of banks, and economic instability

Who Should Attend?

This is an exclusive event for C-suite leaders and owners of SME's.

The Organisers

We're a group of business advisors from Freeman Clarke, Vistage, The FD Centre, The Marketing Centre, and People Puzzles. We're committed to helping local business leaders share ideas, network with peers and learn from expert speakers in a non-salesy environment.

Please be aware that your registration details need to be shared with the applicable individuals from each of the organising parties (i.e. Freeman Clarke, The FD Centre, The Marketing Centre, People Puzzles, and Vistage). By registering for this event you acknowledge that the details you register will be shared between the organising parties for purposes relating to this event. Freeman Clarke relevant privacy policy can be found here, The Marketing Centre relevant privacy policy can be found here, People Puzzles relevant privacy policy can be found here, The FD Centre relevant privacy policy can be found here and the Vistage relevant privacy policy can be found here.