Aim – To support business owners/managers in identifying the ideal customers and then methodologies for connecting and winning business and retaining the best customers
Without doubt the most important asset in any business is its customers but as without these quite simply there isn't a business. However, not all customers are equal and many business owners and managers fall into the trap of attracting customers that are totally unsuitable for them and their products. This workshop will consider the issues of not only winning new customers appropriate to the style of the company but also how important it is to retain customers as on the techniques that can be employed to do so.
Mark Butchard is our specialist consultant who focuses on Strategic Business Planning - he'll be delivering this useful workshop to take participants through some key areas to consider when looking to grow their business.
Agenda…
1. The different type of customers businesses might have
2. Selecting the best customers for you (targeting)
3. Communicating with your target customers
4. Now you’ve got them you need to keep them
5. Growing with your loyal customers
How to find the venue
This is an image of the venue from the street .
Transport- If you’re travelling by car, there is free onsite parking available. The instructions via public transport are below.
Directions from Sandhills train station- The venue is a 10-minute walk from Sandhills station. https://maps.app.goo.gl/bKkH1KuhcHSCg2yy8
Directions from Liverpool City Centre- If you head to Queens Way Bus station you can get the 53, 56, 310 or 20 bus. Please check the Mersey Travel journey planner.
Please call us on 0151 272 5599 when you arrive and a member of staff will come down to meet you at the door.
This session is delivered through the Business Support Service at Liverpool City Council which provides fully-funded support to existing businesses based in Liverpool and also to Liverpool residents looking to start-up a new business. We reserve the right to cancel tickets for those to whom this does not apply. Confirmation of your place on the session will be provided as soon as possible after you register and we will share any joining instructions with all those eligible nearer the day of the session.
Please note, this session and any of our other sessions (in person or virtual) may be photographed. By attending this session, you have agreed to the following statement: 'I give permission for Liverpool City Council to use my photograph and other media such as film and quotations, on promotional material and publications, for which it may be suitable.'
This project is funded by the UK Government through the UK Shared Prosperity Fund with the Liverpool City Region Combined Authority as the lead authority. Read our privacy notice which tells you how we use your data.
