Some of the UK’s most successful businesses are charities. With no tangible product to sell, how do they attract, retain, and upgrade donors? Join Candy to learn about some of the insight, strategies, and tactics that charities use and how you can adapt these techniques to grow your business.

Candy is the Development Manager for the Federation of Small Businesses (FSB), supporting small businesses across East Anglia. She has worked extensively within the voluntary sector for charities including RNIB and Wood Green, managing marketing and communications. Candy is a big believer that businesses can benefit by adopting a ‘charity mindset’ in the way they market their business.

Timings:

12.30pm: Arrival and networking

12.40pm: Welcome from Norwich Business Improvement District (BID) and Norfolk Network

12.45pm: Guest speaker

1.05pm: Q&A

1.15pm: Networking

1.30pm: Event closes

This talk is part of the new "Norwich Talks Up Business" project from Norwich Business Improvement District (BID) in partnership with Norfolk Network. From February to June you can hear a FREE 20 minutes talk every Tuesday at 12.30pm, contibute your thoughts and ideas and network with like-minded people. Expect inspiration, impact and entertainment! All taking place in the new Norwich Business Support Hub in central Norwich. "Norwich Talks Up Business" is in association with Onwards Norfolk.

If you feel unwell or have any COVID symptoms, please stay at home.