Canva for Construction: Graphic Design to Boost your Business

CANVA FOR CONSTRUCTION: GRAPHIC DESIGN TO BOOST YOUR BUSINESS

In this session we’ll show construction professionals how to use Canva (a free, user-friendly design tool) to create high-impact visuals for tenders, marketing, client updates, social media, and team communication.

Whether you're a contractor on-site, a supplier promoting services, or part of a larger firm’s admin or marketing team, this session will give you the tools and confidence to create visuals that look professional, build trust, and boost your business visibility.

We’ll walk through how Canva can help you standardise your visuals, speed up repetitive design jobs, and communicate more clearly with clients and stakeholders. Attendees will get hands-on experience, live demonstrations and an understanding of how they can access simple design templates to start using immediately.

Who should attend?

This course is aimed at marketing professionals, social media managers, and business development leaders within the construction industry who are looking to enhance their digital presence and leverage their social media platforms as a strategic tool for brand visibility.

It is also highly beneficial for construction business owners and team members responsible for managing online marketing efforts, seeking to explore innovative ways to showcase projects, attract new clients, and recruit talent through engaging content.

Whether you are new to social media or looking to refine your strategy, this session will provide valuable insights tailored specifically to the needs of the construction sector.

Topics covered include:

· Understanding why design matters in construction

· Intro to Canva and what it can do for your business

· Overview of the most common Canva tools and apps

· Creating branded templates

· Using Canva to showcase your portfolio

· Creating graphics for tenders, capability statements and case studies

· Designing social media

· Canva for recruitment, staff graphics, signage, event materials and on site comms

· Structure your visuals

· Hands on design practice and live walkthroughs

· AI tools you can use to compliment Canva use

· Q&A

Date: Tuesday, 10 March 2025

Time: 9:15am – 1pm

Venue: CITB NI, 17 Dundrod Road, Crumlin, Co Antrim BT29 4SR

Programme:

9:15-9:30am: Registration, Tea & Coffee

9:30-9:45am: Presentation on CITB NI Products and Services

9:45am-1pm: Canva for Construction: Graphic Design to Boost Your Business

Trainer Overview:

Tina Calder - is the founder and chief vision officer of Excalibur Press with an extensive career spanning the PR, communications, media and marketing sectors, Tina has built a reputation as an effective trainer and facilitator, specialising in the use of AI and large language models in business operations and marketing.

Tina has worked with a range of clients across various sectors, including construction, manufacturing, and legal services, providing targeted training sessions that address the unique challenges of each industry. Her training covers a broad spectrum of topics, from using AI tools like ChatGPT to enhance business operations to effectively communicating your brand message on social media and other digital platforms.

Cost:

FREE to CITB NI registered employers – please have your registration number to hand when booking

£25 for non-CITB NI registered attendees

(See CITB NI’s General Privacy Notice on your rights, your information and how we use it here)