Consumers want stuff for free and increasingly they’re getting it: free music, free news and analysis, free movies. But how can any business make money from this trend? Nicholas Lovell’s new book, The Curve, is a fascinating examination of how any business can harness the power of web to make money from free content, expensive content, and everything in between.
To look at the practical implications of these trends we are producing a special edition of CEO Tales on the afternoon of Friday 22nd November. We’ll be asking Nicholas to present the key practical lessons from The Curve and following up with a discussion debate involving businesses that are changing their relationships with their customers based on these ideas.
Join us for light lunch and networking followed by what promises to be a thought provoking talk and debate. We’ll end the afternoon with an opportunity to network and discuss the ideas raised with your peers.
- Nicholas Lovell, Author, The Curve
- Nathalie Gaveau, CEO, Shopcade
- Paul Fisher, Forward Investment Partners
- Fabio Torlini, Rackspace
- Richard Anson, Reevoo
Discussion, networking and refreshments 1pm - 4.30 pm
For more details of speakers and topics please see the BLN website.
We're very grateful to our supporters - Erevena, Rackspace and Taylor Wessing - who share our interest in making technology networking fun and informative.
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The BLN - Events Worth Attending
The BLN connects the people that need innovation with the people that deliver it every day, providing unique opportunities for senior execs to meet, discuss issues of common interest with their peers, exchange ideas and do business.