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CIM Certificate in Professional Marketing

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Ashton Centre, Mount Lennox

683 Antrim Road

Belfast

BT15 4EG

United Kingdom

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CIM CERTIFICATE IN PROFESSIONAL MARKETING

The Professional Certificate in Marketing gives you the practical skills and knowledge to devise and execute marketing activities and gain marketing credibility. It also aims to provide a practical insight into the principles and application of marketing at a tactical level. The syllabus has been updated recently to reflect the changing issues and practices within digital marketing and to reflect employers’ views of marketing in today’s business environment.

Dates for next units:

CIM Level 4 Award in Marketing: 12th, 19th & 26th September and 10th, 17th & 24th October. Exam date 4th December 2018.

CIM Level 4 Award in Digital Marketing: 16th, 23rd & 30th January and 13th, 20th & 27th February. Assessment submission date 5th April 2019.

CIM Level 4 Award in Integrated Communications: 10th & 17th April and 1st, 8th, 15th & 22nd May. Assessment submission date 28th June 2019.

WHO IS IT FOR?

This qualification is aimed at those who are working in supporting marketing roles, usually within the marketing function, but also targets individuals in more senior roles, particularly in SMEs, where marketing is only part of what they do. The qualification provides a practical insight into the principles and application of marketing at a tactical level.

The typical profiles of people who might take this qualification could include:

  • Marketing assistants.
  • Marketing coordinators.
  • Marketing executives.
  • Marketing managers in SMEs without formal marketing qualifications.
  • Non-marketers with aspirations for marketing.
  • Existing marketers wanting to become more specialist.

WHAT WILL YOU LEARN?

  • Understand the function and fundamentals of marketing in some depth – including how to write and execute a tactical marketing plan.
  • Know the many different ways of understanding and communicating with customers, and the function these methods serve.
  • Understand your organisation’s marketing environment, its many constituent parts, and how they work in unison.
  • Apply practical knowledge – including the collecting and analysing of data, and the establishment of digital marketing activities.

WHAT ARE THE COMPONENTS?

The qualification comprises 3 modules (2 mandatory and 1 elective). Successful completion of all 3 modules earns you the CIM Certificate in Professional Marketing or you can study each unit individually to gain a specialist L4 Marketing Award in that topic. Learning is designed to be flexible so you can study the units at your own pace and in any order. If you wish, you can study for one module at a time, and build up to a full qualification later.

Bite Size Awards: Each module can be achieved as a distinct, self-contained award which can be built up to attain the full diploma.

Full Qualification: To achieve the qualification, a pass in BOTH mandatory modules is required together with a pass in one of the elective modules.

This ticket is for tuition and support costs of the full qualification. Tickets for individual awards can be found on our website here: http://belfastacademyofmarketing.co.uk/qualifications/cim-certificate-in-professional-marketing-l4/

ARE THERE ANY OTHER COSTS?

Yes, you will need to pay for CIM Membership which is currently £60 per year. There are also assessment fees to pay to CIM @ £140 per assessment. There will also be some costs for textbooks.

By booking and paying for your ticket you are confirming that you agree to our terms and conditions which can be found here: http://belfastacademyofmarketing.co.uk/qualifications/terms-conditions/ There are no refunds given. Full details on eligibility and entry requirements should be obtained prior to purchase.

Date and Time

Location

Ashton Centre, Mount Lennox

683 Antrim Road

Belfast

BT15 4EG

United Kingdom

View Map

Refund Policy

No Refunds

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