CitySpark Workshops 2022 - Building A Marketing Strategy
Event Information
About this event
The workshops are a great way for those with business knowledge to reinforce their expertise but they are also a really good stepping stone for those coming from different areas of study.
A four week workshop programme open to City students, graduate and alumni looking to start and develop their business idea or anyone who may want to develop, test and improve their business ideas prior to the CitySpark Grand Final.
We welcome anyone to attend our workshops however note that the CitySpark competition itself is only open to the City community (terms and conditions apply). These workshops will help increase your chances of winning one of the 5 x £5,000 awards.
Delivered on Wednesday afternoons from 2pm until 4pm, these lively and engaging workshops will introduce you to the tools you can use to and provide hands-on tips and advice for founders to validate their thinking, build a strong business case and work towards success in this year's CitySpark competition.
Building a marketing strategy
In this workshop we will cover the factors that you have to consider when developing your startup's brand and how best to communicate the values of your company to your audience.
This event will be held on City University campus however if Covid-19 guidelines change, the event will be held online.