San Francisco, California
London, United Kingdom
Community Comes First: The New Retail Norm
Community experiences are the new product that brands and retailers need to sell - and the consumer value is positioned on this kind of emotional empowerment. Today’s retail environment is changing what happens in store, and online, and there’s no doubt that effective approaches to this require innovation and insight; in this session, we’ll consider community from a fashion tech perspective.
Shannon Davenport, Head of Advisory US, Stylus
Sid Jatia, Vice President of Omnichannel & Digital, Under Armour
Alastair Cotterill, Global Head of The Studio, Pinterest
Andres Sosa, EVP Sales, Marketing and Creative, THEOUTNET.COM
Date: March 12, 2017
Time: 09.30am - 10.30am
Location: Hangar Lounge, 318 Colorado St, Austin, TX, 78701
Entrance to the Fashion House is first-come-first-served.
SXSW BADGE HOLDERS HAVE PRIORITY TO ALL EVENTS AT THE DECODED FASHION HOUSE @SXSW
More information on Decoded Fashion House @ SXSW
09:30 - 10:30am - COMMUNITY COMES FIRST: THE NEW RETAIL NORM
11:00 - 12:00pm - INVISIBLE MARKETING: AI WILL TRANSFORM YOUR BRAND
12:30 - 1:30pm - POWER PLAY: INFLUENCERS + BRANDS + INSTA- COMMERCE
1:30 - 3.00pm - ADAPTIVE COMMERCE & COCKTAILS WITH CURALATE
2.00- 3.00pm - FACES + DIGITAL SPACES: TRANSFORMING BEAUTY
3:30 - 4:30pm - CONTENT IS STILL KING: A NEW NARRATIVE CALLS
5:00 - 6:00pm - GET REAL: WHAT’S THE POINT IF IT DOESN’T DRIVE ROI?
6.00 - 8.00pm - DECODED FASHION HOUSE CLOSING PARTY WITH SHOPGATE
When & Where
We fuel innovation by scouting the best new tech from around the world and bringing it to fashion, beauty and retail brands.
The Decoded Fashion Summit launched in 2012 as the first global event series and networking community encouraging entrepreneurship and advancing innovation in Fashion & Retail. Its events are based in New York, London and Milan and include summits, tech expos, startup competitions and hackathons for Fashion.