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Content Marketing for Recruiters on Social Media (IN-HOUSE DELIVERY)

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(N.B - the date listed on this page is not an actual event. This is a holding / enquiry page only. Complete the enquiry form and we'll contact you with more information!)

Content Marketing for Recruiters: an up-to-the-minute review of how in-house recruiters can use content to win the war for talent on social media!

From LinkedIn to Snapchat, in this workshop we’ll look at how recruiters can plan, source, create & share compelling content to activate their employer (and personal) brands online.

Recognising the recruiter’s role in employer brand activation & talent pipelining, we’ll uncover the complete advocacy journey available to recruiters on each social network – from profile optimisation, to advanced employee-generated-content creation & distribution strategies.

All delegates will leave with a strategic & tactical understanding of how to use content marketing for more effective talent attraction on social media!


What will I Learn?

By the end of the session, all delegates will be able to:

  • Understand the shifting social media landscape & the role of content marketing in talent attraction

  • Optimise all of their social media profiles for recruitment & branding purposes

  • Source a rich mix of relevant content – from internal & external channels

  • Create & share content that is optimised for reach and engagement on the leading social networks

  • Plan and maintain a consistent, content-led, presence across social media

  • Use the latest tools & technologies to maximise ROI on your social media & content marketing activities


What are the Benefits of Attending?

The key benefits of attending our Content Marketing for Recruiters workshop include:

  • Increased reach, visibility & engagement of your content across your chosen social media networks

  • Development of your employer & personal brands within your target talent communities

  • Engagement of more passive talent for current & future opportunities

  • A higher return & better results from your overall social media recruitment activities


Who Should Attend?

This training is designed primarily for hands-on, in-house recruiters who want to use content to enhance their employer & personal brands on social media.

It will also benefit anyone responsible for managing these activities across an in-house team, as well as any comms/marketing professionals with employer/talent brand responsibilities.

The session caters for all levels - working as a ‘complete guide’ for those starting out on social media, or as a best-practice update for more experienced users.



Your Trainer

This workshop is delivered by the founder of InSource Talent, Stuart Jones. With a career in recruitment spanning over 20 years, Stuart has worked exclusively withing the in-house / internal recruitment sector since 2011 as an advisor & trainer.

He has trained many of the UK's leading brands in all aspects of social recruiting, delivering over 400 workshops, and helping over 1000 in-house recruiters, employer branding & HR practitioners along the way.

If you choose to attend one of Stuart's sessions - good chioice, you're in safe hands!


Course Timings & Agenda

This full day workshop typically runs from 9.30am – 4.30pm, but we can amend the timings to suit you & your team.


Contact Us

For more information about InSource Talent's full range of consulting & training services, complete the enquiry form, or contact us directly at hello@insourcetalent.co.uk.

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Location

Your Offices (In-House / Onsite Delivery)

We'll come to you

Anywhere in the UK

United Kingdom

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