Content Marketing - In Partnership with Get Set For Growth
Thursday, 24 November 2016 from 11:00 to 13:00 (GMT)
San Francisco, California
London, United Kingdom
You’ve no doubt heard that Content is King; ‘everyone’s a publisher now’. The business benefits are clear: content marketing can raise your profile, boost your SEO, support conversions and deepen relationships with prospects and customers. In this high impact session, we'll explore these benefits in more detail and cover how to audit your existing website content, develop audience personas to improve engagement and plan & execute an editorial calendar.