Content Marketing Multiplier Formula

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Barking Enterprise Centre

50 Cambridge Road

Barking

IG11

United Kingdom

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Description

Content marketing is different from traditional product marketing efforts like sales, collateral and other product-specific info. Content marketing includes things like educational articles, e-books, videos, entertainment, and webinars that answer specific questions people have and provide them with something they can’t get somewhere else. It’s the best way to turn your product, no matter how common, into something that is not like anyyone else’s.

By becoming a credible, authoritative resource on topics that matter to potential customers, your business is more likely to get discovered by the right audience and earn their loyalty and trust – which, in turn, enables your brand to strengthen its customer relationships, grow an active and engaged subscriber base, and even increase its profits.

While you may be shaking your head at this point and thinking, “Yeah, this is something I want to do,” content marketing isn’t for everyone – and you certainly shouldn’t adopt it because it’s the “in” thing to do. Content marketing takes a lot of work, persistence, and patience – it’s not for everyone. But, it can be an ideal approach if you truly want to provide a better experience for your customers while making a positive impact on the business in terms of its perception and its bottom line.

The Content Marketing Workshop will teach you how to get followers and sales through a proven 3 step process of Publish, Automate & Monetize. Many businesses out there today understand the importance of content creation. The problem is… they wake up on a Wednesday morning and they ask themselves, what should I post on Facebook or Instagram today? This workshop will help you take all the guesswork out it.

Workshop Outline & Content

  1. What to include when shooting a video about 3-5 minutes long

  2. How to adopt the same content for different social media platforms

  3. Repurposing Content into different formats

  4. Editing Videos

  5. Scheduling Posts

  6. How To Design Quote Cards

  7. The Power of Face Book & Instagram Stories

  8. Creating Blog Posts

  9. Writing e-books

  10. Creating Webinars & Online Courses


Why You Should Attend This Workshop

Content marketing and social media marketing are like muffins and cupcakes. You make them similarly, the desired effect is similar, and yet—it requires a special recipe to arrange them together to create something wonderful. This workshop will help you understand how to create a special recipe - aka branding marketing strategy.

You should attend this workshop if you want to:

  • Increase the visibility of your personal brand and that of your business

  • Build and cultivate your personal and professional networks

  • Develop and grow relationships with customers and influencers

  • Engage in real-time two-way interaction with people, including answering queries

  • Publish and distribute original content that demonstrates your expertise

  • Share curated links to relevant information that adds value to the lives of your customers

  • Communicate with your community of followers, advocates and supporters

  • Generate new leads and boost sales for your business


Meet Your Trainer - Natalia Nicholson

I started on my path as a coach & trainer because of both my passion to help businesses using my entrepreneurial experience and sprit having truly understood the trials and tribulations of running and sustaining profits of a successful business. What determines the success of each business is unique so each business needs to understand the leads, conversations and sales that are needed to get ahead, regardless of its market sector, this is what fuelled me to become a coach – so that I could coach and train the very people that I am proud to be one of - A Entrepreneur!

Having created several businesses over the years and recently manufacturing my own line of luxury candles and becoming a an online seller as well as working with clients from all different background, including branding and digital marketing, has given me valuable first-hand experience that is ideal for a workshop such as this one. My goal in delivering this workshop is to reach out and help businesses and leaders to achieve results and become the best at what they do. I am driven and passionate about helping others succeed!

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Date and Time

Location

Barking Enterprise Centre

50 Cambridge Road

Barking

IG11

United Kingdom

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