Content Marketing is the creation and sharing of content for the purpose of promoting a product or service. Content plays an important role in your marketing strategies. You need it for lead nurturing and demonstrating thought leadership in your space.
As it is the foundation of your lead generation efforts, marketers rely on content to engage prospects and customers. It helps to overcome lead generation challenges and help you towards achieve new prospects. A successful content marketing effort bring regular leads to you business.
In this training, we will take explore some successful strategies used by some UK organisations. You will also go away with a draft content marketing plan for your business.
Who is this workshop suited to?
Digital Marketers, Directors, Managers
What will you learn?
What is content marketing?
How content marketing can generate higher quality leads for lower costs
The biggest mistakes marketers make in their content marketing strategies
How to plan your content for lead generation?
How and why you should create buyer personas?
How to map content to buying stages?
Rising above the noise and getting yourself noticed
Why content is a vital part of your lead generation strategy?
How to integrate content, email and social?
Create a content market plan for your organisation
Can’t make it to Manchester or looking for bespoke course? We are happy to provide onsite eBay training to you and your team. Call us on 0161 327 2923 or 0751 88 39629
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For more details please contact Prabhat Shah on twitter @OnlineSellerUK, via email to email@example.com or you can call +44 (0) 161 327 2923
Online Seller UK (OSUK) is a national training organisation founded by Prabhat Shah aiming to help businesses of all sizes eCommerce and digital marketing training. Prabhat is well known in the industry and has appeared several times Tamebay, eSeller, Webretailer and high profile educational conference like BrightonSEO. Academically, he has a Diploma in Digital Marketing from CAM foundation UK and an MBA. Along with this project, Prabhat has developed DaytodayeBay which marketplace and eCommerce solutions.
Online Seller’s story starts back in 2009 when it started to engage with local businesses through local free
Meetups. Like everything else, it had a humble beginning with handful of businesses in attendance. It soon grew to 30 regular attendees in Newport and Cardiff. Our aim was to equip sellers with bite-size learning in a comfortable environment and that can be implemented immediately in their business.
Realising the growing need of independent digital events, we started collaborating with businesses throughout the UK to organise Meetups. The collaboration is continuing with events in Newcastle, Leeds, Manchester, Birmingham, London, Bristol, Norwich and Brighton. Our Meetups have now started to get international interests which are very encouraging.
Along with Meetups, Online Seller UK’s training program is well received with attendance from national and international audience. As an organisation we are aiming to help businesses in three ways:
(1) Digital Marketing & eCommerce Workshops covering most of the live-wire digital marketing topics; from eBay, Amazon to Search Engine Optimisation (SEO), Email Marketing and Google Shopping and Adwords, all at affordable prices. These workshops are available regularly throughout the UK and also online or onsite.
(2) Digital Marketing & eCommerce Meetups providing free educational evening to businesses throughout the UK. These Meetups are informal evenings and gives an opportunity for businesses to meet industry experts and other online sellers in a comfortable environment.
(3) Digital Marketing Consulting & Services for offline and growing online businesses throughout the UK. This could be one off one day consulting or on a monthly basis. Additionally, our eCommerce solutions are available solve any issues you may have in your business.
Please feel free to get in touch with any questions you have regarding our trainign and meetups.
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