£150

Content Strategy Training

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Location

Spindogs

54 Bute Street

Cardiff

CF10 5AF

United Kingdom

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Refund Policy

No Refunds

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Description

Did you know that less than 30% of businesses have a documented content strategy? Developing an effective content strategy in your organisation is a tried and tested way to build successful and profitable relationships with new and existing customers.

In this workshop, you'll learn the importance of creating a content strategy that puts your customer at the centre, and discover how to strategically craft and distribute content across multiple channels to generate customer actions that get commercial results. Through a series of discussions and exercises, you'll reflect on how best to develop content marketing priorities in your organisation to create more profitable relationships and achieve business success.

Learning outcomes from the training session:

  • Learn the main components of a content strategy and the first steps towards documenting one for your organisation
  • Discover how to use audience insight to craft an effective content strategy
  • Advice on how to tell your brand story and determine the best distribution channels for your content
  • Tips on how to measure the effectiveness of your content and how to monetise your content for marketing success
  • Advice on how to build a content plan and manage the content workflow
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Date and Time

Location

Spindogs

54 Bute Street

Cardiff

CF10 5AF

United Kingdom

View Map

Refund Policy

No Refunds

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