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Conversation to Creation (C2C), Brilliant Basics's Approach to Design Works...

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Brilliant Basics

Zetland House

5-25 Scrutton Street

London

EC2A 4HJ

United Kingdom

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Dear Participant,

Conversation to Creation (C2C) is an innovative and engaging approach to design workshop developed by Brilliant Basics "bb". We have successfully used this approach to define new propositions for global brands such as HSBC, INSEAD and McDonald’s.

‹Conversation 2 Creation› is bb’s approach to define new propositions for startups, as well as innovative products and disruptive new propositions for global brands. It is our lean approach to Design Thinking: stripped-back, flexible and focussed on delivering real value. We can go from strategy to prototype, to product in days or weeks, not months.

Our prototype-driven process allows us to test the experience early with real users to ensure a tight product-market-fit.

You can now hear Ralf Gehrig, Co-Founder & CXO at Brilliant Basics and Jessica Wittebort, Lead UX Strategist at Brilliant Basics talk in-depth about C2C, its application, how it has helped clients over the years and more importantly, how it can help you in driving the agenda of digital transformation in your organisation.

Ralf and Jess will speak from 7:00pm till 8:00pm followed by a Q&A session. We will have drinks & refreshments and networking session starting from 8:30pm onward.

We look forward to seeing you in our bright and happy office at Shoreditch, London.


Warm regards,

Team Brilliant Basics "bb"

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Brilliant Basics

Zetland House

5-25 Scrutton Street

London

EC2A 4HJ

United Kingdom

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