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Copywriting for Recruiters - London - Jan 2017
Tue 31 January 2017, 09:30 – 17:00 GMT
How to write compelling job ads - A practical course for ambitious recruiters
Just because other recruiters typically write ads a certain way doesn’t mean that’s the way it should be done.
How do you make your job ads stand out from the rest, so they captivate the target candidate, at-a-glance?
When you can craft better job ads you’ll be able to fill some roles faster, have happier clients and improve your agency's brand perception. If your website says you're great recruiters, but your job ads read the same as all your competitors, what is this doing to your credibility?
Learn the fundamentals of writing compelling job ads from recruiter, Mitch Sullivan and copywriter, Jackie Barrie.
Together, we’ll unpick real ads you’ve written and put them back together in a more effective way. You’ll leave with a formula for writing compelling job ads that you can implement immediately and use forever.
Who should attend?
You – if you write online job ads, whether you’re an in-house or agency recruiter.
What others have said..
"I recently asked Mitch to run his copywriting course for my team and I cannot recommend it highly enough. The course was engaging, informative & thought provoking as well as fun. Our adverts are substantially better since the course and we're already reaping the rewards by getting higher quality applicants. Adding Mitch's sense of humour into the mix makes this course a must attend for every inhouse team wanting to improve their offering." - Chris Downes, Recruitment Manager, XPO Logistics
"As an experienced recruiter I was dubious about the benefits of the copywriting course advertised by Fast Track, but remained conscious of the trap that most professionals fall into, which is “we’ve always done it this way, therefore it must be right … right?”. I outlined my concerns to Mitch on the telephone and he allayed my fears, after which I decided to sign-up. Whilst the course contained delegates at varying levels of experience (and comfort with writing promotional material), the course was flexible and fluid enough to be relevant to everyone there. Both of the presenters were engaging and the content was really useful. As a self-employed contractor it was important for me to feel that my investment was worthwhile and I can wholeheartedly say that it was. It’s not easy for a practised recruiter to admit that they need development, but the truth is that everyone can benefit from this course; as even the most accomplished copywriters will derive significant value from a contemporary look at how they can differentiate themselves from their competitors." - Raphael Franscogna, Recruiter, Michael Vincent Consulting
The venue is lovely, all refreshments and lunch are included, as is free support from Mitch for 1 month after the course and a pdf review of the course.