Copywriting

What's included:

• Grab an enrolment letter as a gift!
• Eligibility to earn a CPD & QLS endorsed certificate.
• Fully Online Recorded Class
• 24/7 & Lifetime Access
• Online support
• No hidden fees

The Copywriting course is designed to help learners develop professional copywriting expertise suitable for digital marketing, advertising, and business communication. Participants will explore techniques to create persuasive, clear, and engaging copy across multiple platforms, including web content, email campaigns, social media, and advertisements. By understanding the fundamentals of copywriting, learners will improve their ability to craft compelling messages that capture attention, generate leads, and drive sales.

This course also examines the psychology behind effective copywriting, including tone, structure, and storytelling strategies. Learners will gain insight into research methods, audience targeting, and optimisation techniques to produce copy that resonates with diverse audiences. Completing this course equips individuals with the knowledge and confidence to pursue careers in marketing, advertising, and content creation, making them valuable assets in any organisation seeking skilled copywriters.

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Learning Outcomes

• Write persuasive copy that engages and converts target audiences effectively.
• Apply tone and style techniques suitable for various digital platforms.
• Conduct research to understand audience needs and content objectives accurately.
• Develop content strategies that align with marketing and business goals.
• Evaluate and improve copy for clarity, impact, and audience relevance.

Who is this course for?

• Aspiring copywriters seeking to start a career in content creation.
• Marketing professionals aiming to improve their copywriting and communication skills.
• Small business owners wanting to create persuasive promotional content efficiently.
• Freelancers looking to expand service offerings in content and marketing.
• Students or graduates pursuing careers in advertising, marketing, or media.

Career Path

• Copywriter – Average Salary: £28,000 per year
• Content Writer – Average Salary: £26,000 per year
• Marketing Executive – Average Salary: £30,000 per year
• Social Media Content Specialist – Average Salary: £27,000 per year
• SEO Copywriter – Average Salary: £29,000 per year
• Advertising Account Executive – Average Salary: £32,000 per year