This is a face-to-face workshop (yes, with REAL people, in-person!)

During the workshop there will be the opportunity for networking with the other like-minded people and hear from other business owners.

Who is this workshop for?

Suitable for business owners who are thinking about getting a website, or those who have just started to put one together. Whether you are thinking of creating a website yourself or engaging a web developer, this workshop will help you to prepare for either route.

Overview:

This workshop has been designed as a beginner's guide for businesses focused on the subject of website development, (i.e. setting up a website for your business).

We'll look at the principles and practices of developing a website for your business, covering topics from buying domains to Google ads.

This workshop will allow you the opportunity to ask questions and to discuss your ideas with others in the same position as you. Talking to others in the same boat can be great for building confidence and gaining some inspiration. Delegates find they leave with practical knowledge, new ideas and often some useful contacts too.

Agenda:

Audience Demographics and Website Domains

• Your target audience and their behaviours
• Domains, email, hosting, speed and https

BREAK / Optional networking time

Website Structure, Keywords, GDPR and Analytics

• Use of keywords, colours, and good site structure
• GDPR, cookies, compliance, and risk
• Analytics - measuring activity and results

LUNCH / Optional networking time

Website Building, Google Ads and Traffic

• Template-based DIY website building
• Pro and cons of different packages
• Google Ads (previously AdWords), pay-per-click, maps and traffic

COVID-19 safeguarding measures and controls at Wenta:

Here at Wenta we’re following all Government guidelines and advice with regards to COVID-19 safety measures.

Our number one priority is the safety of Wenta clients and staff so safety measures have been implemented across all of our training venues.

You can take a look at our Wenta COVID-19 Risk Assessment here to see what has been implemented to protect our staff, clients and suppliers from coronavirus.

We are operating one way systems across our business centres. We will provide hand washing facilities (soap and water) and alcohol-based hand gel in areas where washing facilities are not readily available.

Delegates will be encouraged to wash their hands regularly and follow all Government guidelines.

Data Collecting:

Information collected here will be processed by Wenta and shared with our programme partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government for programme data reporting purposes only. Data that is collected here will be used to provide further business advice and support information to you. Please visit Wenta’s Privacy Policy for more information.

If you do not wish for your data to be used for marketing purposes such as the Wenta Mailing List, please ensure you do not select the relevant box for the Mailing List ‘opt-in’.

Data Sharing:

We have data sharing arrangements in place with programme and contract partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government, who we work with to provide certain services to you. Under data sharing arrangements, certain personal information is shared for a specific purpose. The local authority or organisation receiving the information must only use that information to carry out that specific purpose, and keep your data safe and secure. Please visit Wenta’s Privacy Policy for more information.