Creating Videos For Business (Interactive Workshop)
Overview
In today's competitive business landscape, video stands out as an indispensable tool for effective business promotion, solidifying its place as a cornerstone in your marketing toolkit.
This interactive workshop is your key to mastering the art of creating impactful and high-quality video content tailored for your business needs.
Imagine being able to tap into the incredible potential of video to boost your business promotion and enhance your service offerings.
Throughout the workshop, you'll delve into:
- Gaining a solid grasp of video dynamics and effective utilisation strategies
- Navigating the realm of pre-production preparation with finesse
- Becoming well-versed in selecting and using the right equipment
- Mastering the nuances of framing, audio optimisation, and lighting techniques
- Polishing your on-camera performance and self-presentation skills
- Capturing compelling and engaging performances from others
- Elevating your video productions through skilled use of cutaway shots
- Strategising and planning seamless shoots for optimal results
Upon completion, you'll be empowered to create impactful marketing videos, enhance your internal communication with purposeful video assets, and much more.
You will also receive the recording of the training session for you to review at your leisure.
Workshop Format:
This workshop is delivered online on Zoom.
Workshop Duration:
This workshop has been broken down into three sessions and runs over three weeks. Each session is run on a Friday from 12 to 2 PM so there is no information overload.
If you would like to find out more about creating and using video in your business then feel free to book a 121 with us.
You might also want to consider joining our 'Video Creators Club' which has everything that you need to get started using video in your business.
Good to know
Highlights
- 2 hours
- Online
Location
Online event
Week 1 - An Introduction to Video & Equipment
This workshop is broken down into three parts over three weeks. Every Friday from 12 till 2 PM. This is the first part of the workshop and we will be looking at the different types of video content you should be making and the equipment that you can use to make creating videos easy.
Week 2 - Filming Techniques
In this module, we are going to look at filming in more detail. This will include: ● Location(s) ● Framing your shots. ● Lighting your shots or subject. ● Audio hints and tips. ● Positioning your script(s) so that the viewer doesn’t realise that you are reading. ● We will touch on presenting to the camera and getting others to present to the camera.
Week 3 - Production
In this module, you will take everything that you learned so far and we will be looking at creating a video. We will also cover planning a shoot. ● Scripting. ● Planning a shoot. This is very important and we will arm you with a check sheet that you can use when doing your filming. ● Breaking down a video to make it easier to film. ● Filming cutaway shots that can be used to enhance your videos. ● Reviewing your work as you go to ensure that you are getting everything that you need.
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