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Creative Business Planning & Time Management - The Design Trust one-day onl...

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Thank you for registering. We look forward to 'seeing' you on Tuesday 31 January. More details will be emailed to you in the 3rd week of January so keep an eye out for that. Make sure that you have our email addresses ( and as 'safe addresses' so that they won't end up in your spam folder.

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Sales Have Ended

Ticket sales have ended
Thank you for registering. We look forward to 'seeing' you on Tuesday 31 January. More details will be emailed to you in the 3rd week of January so keep an eye out for that. Make sure that you have our email addresses ( and as 'safe addresses' so that they won't end up in your spam folder.
Event description


Are you …

  • Wanting to make some big changes to your life and business in 2017? But don't really know where to start?

  • Feeling overwhelmed? Are you very very busy with your business, but still don’t feel like you are reaching your goals or work on the things that really matter to you? Do you feel adrift and want to get back in control? Find out what to do next?

  • Overstretched? Juggling loads of different balls and jobs? Always feeling like you are behind with stuff? There is so much to do when you run your own creative business or if you are a soletrader or freelancer! Making, marketing, social media, clients, shows, … Where do you need to focus on to make the most of your precious time?

  • Finding it hard to make ends meet? You are working hard and you are busy, but your creative business is simply not bringing in enough. You want some results now to show for all the hard work you have been putting in.

  • Stuck? You started your business full of enthusiasm, but it is hard work and you are often lonely. Procrastination has taken over. You want to get your mojo back!

  • In your first year of business and don’t really know what to do? Nobody taught you how to run a business, did they?

January is the perfect month to look ahead and to plan what to do & focus on this year.

I am here to help you. I love creative business planning!

I will share with you my creative business planning advice, tips and expertise. Not just useful tools and creative exercises to help you clarify for yourself what you want to do, create and achieve in 2017, but also to help you focus on the things that really matter, and most importantly: how to turn your ideas into reality, stop procrastinating and stay on track!

My name is Patricia van den Akker, and I am the Director of The Design Trust.

I have worked with 1,000s of small creative businesses in the last 15 years to help them to start and grow their craft and design business. I love helping creative professionals like yourself to get the business skills and knowledge you really need.

But there is much more! I want to inspire you, and give you the right mindset to create and grow your business for you, your family and your clients.

Business planning is the starting point to create the business and life you want.

The Design Trust one-day online workshop :

In this one-day online course we will work together on YOUR big business dream and discover what really motivates you and what you are working towards.

Really start to focus on what YOU want and how to make your business ideas come alive, and … stay on track.

You will get much more clarity and set juicy goals for all aspects of your business.

Throughout the day you will create and add to YOUR creative business plan to map out the year ahead. By the end of this day you have got your plan ready, and know what you need to do next.

And we will look at what is stopping you, what is not working, and how to stop procrastinating.

And in our final session we focus on time management to help you turn your ideas and plans into reality. Learn what kind of planner you are, how to say 'no' (without upsetting anybody, including yourself!) and how to keep on track.

The Agenda for 'Creative business planning & time management'

Tuesday 31 January 10am - 4.15pm:

This intensive but creative & fun day will exist of 5 sessions - 4 workshops plus a Q&A session, with breaks in between for you to take a break or to work on your own business plan.

Session 1: The BIG picture (10am - 11am UK time):

  • Why is planning so important?

  • What kind of planner are you?

  • What is your (business) dream?

  • Why do you do what you do? Identify your unique mission and focus on the things that matter.

  • You will create your own SWOT analysis, to help you focus on your Strengths and create Opportunities, and to tackle your Weaknesses and Threats.

Session 2: What is not working? (11.15am - 12.30pm UK time)

  • In this session we will look at what is not working in your business: What are you avoiding and what is stopping you?

  • What are you really afraid of? And how can you turn this onto it's head (I got some great exercises for you!)

  • What can go wrong? An indepth look at facing your worries and challenges, so we can get back in control! I have a great exercise for that!

  • How to make better decisions.

  • How to stop feeling so overwhelmed.

Session 3: Juicy goals and create your own one-page creative business plan (1pm - 2.15pm UK time)

  • My top 7 business planning tips

  • Set SMART goals and how they can help you

  • Learn how to set financial goals - with 3 specific questions you need to answer to create a sustainable creative business

  • How financial goals impact on EVERYTHING you do in your business

  • Create your own one-page creative business plan. And how a plan like this can really help you.

  • How to keep your business plan alive.

Session 4: Time management (2.30pm - 3.30pm)

  • The 5 key time management questions:

  • Will you ever have enough time? What to do if you keep on filling your time with more and more ....

  • Are you a planner or spontaneous type?

  • Learn how to say 'no' - without upsetting anybody!

  • How to stop procrastinating (!)

  • How to stay on track with your business plan, and achieve what you want (and need) to achieve.

  • I will share my personal time management tips (learnt the hard way)

  • Why to do lists don't work ...

Session 5: Q&A with Patricia (3.45pm - 4.15pm)

  • At the end of this interactive day you can ask any business planning and time management question you might have to Patricia.

BONUS WEBINAR: How to write a formal business plan (to get money)

  • How to write a formal business plan + business plan template - Our sessions focus mostly on internal and informal business planning, which you need to do before you can write a formal business plan. But if you are looking to write a business plan to get finance or funding, then this extra bonus webinar will help you do just that! You can watch this webinar whenever you like.

It is time to work ON your business!

How do these online workshops work?

This one-day workshop will be delivered online, which means that you can join us from anywhere in the UK and even overseas! You will be able to log on to the 5 live sessions and you will have access to our very easy-to-use online training platform to ask any questions and get to know the other participants.

Before the workshop starts you will have access to our online training platform and register for the webinars.

The sessions are really practical with loads of exercises you will do during the sessions (or upload them if you need a bit more time!). Patricia will ask thought-provoking questions, and there will be plenty of discussion from each of the participants either via a text box or we can get your voice on the line too!

The sessions are audio-visual so you will be able to hear Patricia speak and see on your screen the presentation. You can interact with Patricia via a text box, and with some discussion exercises selected participants can also speak (we will not be able to see you!).

You will be able to print off each of the presentation and the homework exercises prior to the sessions.

You will get homework between these session to put your learning immediately into practice and to start using your know knowledge in your own situation or business!

You will also get a bonus webinar on how to create a formal business plan with a business plan template, in case you are looking to write a more formal business plan to get finance or funding.

What if I can't make it on this day?

Although we recommend that you attend our online workshops live so that you can ask questions immediately, benefit from the group interaction, and to get a lot more accountability, you don't need to necessarily do all these sessions live. All 5 sessions will be recorded and put onto our private online learning platform, where you can network with the other participants too.

You can watch the recordings again and again (the workshop recordings + presentations will be available for you for 6 months till July 2017). You can also ask questions here after the event (up to 2 weeks after the live session), and Patricia will answer them on the private forum.

Want personal advice from me on your business planning & time management? Book a 121 session with me!

If you join this online course then you can also get personal and confidential advice and feedback from myself in a 45min coaching/advice session on Skype or on the phone. For only £46 extra! Please note there are only 8 coaching sessions available, and that these sessions need to be taken by end of March.

There are only 8 coaching places available.

Join us today - only 30 places available

To make sure that I can spend enough time with each of the participants and answer your questions there is only a limited amount of places available.

You can cancel your place till Monday 30 January, for a full refund by contacting The Design Trust in writing. Once the course has started, no refunds will be given.





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