San Francisco, California
London, United Kingdom
Come and join us for a taste of the festival right here in London. The session will bring talks from the Cannes Lions stage back to London, we get a view from the jurors, what inspired us along with a thought provoking review of key Cannes trends from a selection of key players in the industry.
Don’t be left in the dark, grab yourself a ticket now and a couple of free beers on the night!
From the stage
Chris Clarke, Chief Creative Officer, International DigitasLBi
INNOVATION DAY: TALES FROM THE ACCIDENT FACTORY
Increasingly, brands are struggling to thrive in a world where their marketing messages no longer don’t stack up next to the latest season of House of Cards or The Walking Dead. Now, brands need to focus on becoming part of culture rather than leaving it stuck in the ad breaks in between. This requires brave new ideas and an experimental approach to content creation. An approach centered on imperfection, iteration and the recognition that failure is a crucial component of success. DigitasLBi is pioneering a new creative process that draws on technology, rapid protoyping and always-on learning to transform the ideation process and create an environment that encourages brands to invest in happy accidents.
DigitasLBi’s Chief Creative Officer Chris Clarke lifts the lid on the ‘Accident Factory’ to reveal the ideas that worked … and more importantly those that didn’t.
Daniele Fiandaca, Head of Innovation, Cheil and Co-founder, Creative Social
LIFE SHARE: THE NEW NORMAL FOR BRANDS
Always on, 24/7… whatever term you use, the age of the agile consumer is here. A consumer that continues to expect meaning in their relationships with brands but demands that those relationships now work in a different way.
Cheil’s Daniele Fiandaca explains how the rise of the agile consumer is forcing brands to find new ways of becoming part of consumers' lives (life share) and how technology is enabling this.
View from the Jurors
Get the inside view on the Cyber Lion and Promo & Activation categories from two of the judges Wesley ter Haar, Founder, COO, MediaMonks & Bo Hellberg, Executive Creative Director, Brave and HeyHuman
#RePicture with Paul Foster, Senior Director, Creative Content at Getty Images
Paul will discuss the visual trends coming out of Cannes. He’ll combine insights from the award-winning work at the festival and the content creatives produced for Getty Images’ #RePicture campaign, to unpick the visual language making an impact in advertising now.
Cannes Considered with Patrick Collister, Head of Design at Google and Editor, Directory
Quite apart from the work, Cannes is now about education and learning. This is a personal selection of highlights from the seminars and workshops of the week. Who said what and why it’s interesting. Patrick will then open up a panel discusssion with Matt Dyke, Founding Partner, AnalogFolk, Nicky Bullard, Executive Creative Director, Lida and Cheyney Robinson, Creative Director, SapientNitro
Chaired by Patrick, these 3 industry heavyweights will give us an insight into what rocked and what didn't at Cannes Lions 2014 covering the most talked about key trends you need to know about.
Who should attend?
Creatives, Strategists, Planners, Innovators, Producers, Designers, Technologists and anyone with a curious mind.
If you need more information, feel free to contact firstname.lastname@example.org otherwise grab your tickets before they run out!
Finally a big thanks to our event partners who are helping to shape Mini Cannes into a fantastic event!
When & Where
Creative Social is a club for creative leaders who believe creativity and innovation will deliver better business and culture. Our purpose is to accelerate creative thinking for agencies and brands.
Follow us @creativesocial.