Creative Storytelling in the Third Sector

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Bertha DocHouse

Curzon Bloomsbury

London

WC1N 1AW

United Kingdom

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Effective storytelling is an important part of any charity's communications -and doing so through video content is hard to beat when done well. Video allows you to bring audiences closer to your cause, your work and your beneficiaries in a way that other media can’t. It promotes empathy, understanding and long-term support that helps you to raise awareness and strengthen relationships with existing supporters.

But what makes for great creative storytelling when using video?

At this seminar-style event, speakers from UK charities will share examples and results from their own campaigns. Through a series of 15 minute lightning talks, we’ll explore how these organisations have used video to tell their own charity’s stories, alongside advice on what they think makes for good storytelling and how to get the most out of your video campaigns.

This really is a great opportunity discuss the topic with your peers, and especially valuable for content, marketing and social media managers working in the third sector.


Agenda

Thomas Paul Martin, Creative Producer | Raw London
Welcome and Introduction to Storytelling

Lucy Taylor, Editorial Manager | Voluntary Service Overseas
Authentic and effective: Telling stories from the field that resonate

Sam Billington, Head of Digital | Shift.ms
The anti-hero: breaking free of the hero myth

Naomi Sesay, On Screen Diversity Executive | Channel 4
Evoking Subconscious Emotions Through Storytelling

Emma Taylor, Head of Communications | Book Aid International
Using video to get to the heart of your mission

Amber Parsons, Senior Creative Producer | Raw London
Visual Storytelling: Looking out of the window


*Please note that due to capacity we can only offer up to 3 spaces per charity. Though we can't guarantee, please do get in touch if you'd like to enquire about more spaces for your charity.


Date and Time

Location

Bertha DocHouse

Curzon Bloomsbury

London

WC1N 1AW

United Kingdom

View Map

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