£180

Crisis Communications

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City of Westminster, 64 Victoria St

64 Victoria Street

#City of Westminster

London

SW1E 6QP

United Kingdom

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Event description
Find out how to prepare and deal with crisis communications when the media storm hits.

About this Event

Do you want to know:

  • What to do when all around you are losing their heads?
  • When the media onslaught just won’t let up?
  • How to get your voice heard through the noise?

Do you work in the public or third sector as a:

  • Media Relations Officer/Manager
  • Head of Communications

If you want to learn how to:

  • Put an emergency communications team into place
  • Summarise your key messages quickly and effectively
  • Nominate and train your organisation’s key spokespeople
  • Plan for the duration of a crisis
  • Work on an effective ‘recovery story’

If YES, then reserve your place today!

*Anyone attending is required to bring a real life example of a crisis/emergency at their company, what went wrong and equally what went right.

Hello, I’m Fergus Sheppard and I am press secretary to the leader of Westminster City Council

I am an experienced national journalist who has worked across television, radio and print. My CV includes being a political editor, an ITN correspondent and a BBC assistant editor – plus spells working on papers from the Daily Mail to the Sunday People and Times. I have spent the last 12 years at Westminster City Council where I have been a head of communications at three different councils with Westco-provided Comms teams.

My projects include:

• Media lead during the Grenfell fire

• One of two-person media team used by Basildon Council to manage clearance of Dale Farm

• Advised local authorities on serious case reviews

• Media trained senior councillors and officers in six local authorities

• Run media crisis sessions for the Dubai Media Office, Government of Estonia

I have lived and breathed news and current affairs for 32 years. That has involved a ringside site at some huge news stories ,both as a journalist then a communicator. I have seen organisations handle it brilliantly and handle it badly. A crisis is bad enough, but how an organisation communicates afterwards can make things infinitely worth. My hope is that I can save you needless agony through some basic principles. Some crises you can’t foresee, some you can’t plan for - but in most cases there is a way to talk to people and a route to recovery. Let’s work together and work out what that map looks like.

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Date and Time

Location

City of Westminster, 64 Victoria St

64 Victoria Street

#City of Westminster

London

SW1E 6QP

United Kingdom

View Map

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