CRM – Customer Relationship Management | CPD Certified | Online Course
Multiple dates

CRM – Customer Relationship Management | CPD Certified | Online Course

By Training Express

Master CRM - Customer Relationship Management with our expert-led course. Learn strategies, databases, and data analytics. Enrol now!

Location

Online

Good to know

Highlights

  • Online

Refund Policy

No refunds

About this event

Business • Sales & Marketing

What's included:

  • Fully Online Recorded Class
  • CPD Accredited
  • Free certificate
  • 24/7 access to the course for Lifetime
  • Online support
  • No hidden fees

Course Link : CRM – Customer Relationship Management

In today’s fast-paced digital economy, CRM - Customer Relationship Management is not just a business tool—it's the heartbeat of successful customer-centric organisations. Whether you're a business owner, sales executive, marketer, entrepreneur, or aspiring CRM expert, mastering CRM - Customer Relationship Management will give you the power to build deeper customer connections, enhance loyalty, and drive consistent growth.

This world-class CRM - Customer Relationship Management online training course is your complete A-to-Z guide to understanding, implementing, and optimising CRM systems for any industry. Learn the real-world skills to analyse customer data, develop winning strategies, and manage every customer interaction with confidence and clarity.

Throughout this advanced training, you’ll uncover how CRM - Customer Relationship Management transforms leads into long-term relationships and casual buyers into loyal advocates. Whether you’re working with cloud-based CRM platforms or traditional tools, this course helps you master the psychology, the technology, and the science behind CRM success.

Learning Outcomes

  • Understand the basics of CRM and its importance in business.
  • Learn CRM strategies to improve customer loyalty.
  • Explore how to analyze customer data effectively.
  • Use CRM databases to store and organize customer information.
  • Build deeper and stronger customer relationships.
  • Learn to handle and resolve customer complaints effectively.
  • Gain insights into customer behavior through data analysis.
  • Understand the role of technology in CRM.
  • Explore innovative trends shaping the future of CRM.
  • Develop communication skills for better customer interaction.
  • Identify ways to increase customer satisfaction.
  • Create a customer-centric approach for business success.

Disclaimer:

This is an online course with pre-recorded lessons. You will get access to the course within 48 hours after your enrolment.

Course Modules


Module 01: Introduction to Customer Relationship Management (CRM)

Get introduced to the essential goals and functions of CRM - Customer Relationship Management, its evolution, and how it's changing modern business models.

Module 02: CRM Fundamentals

Explore the basic elements of CRM - Customer Relationship Management, including customer lifecycle, engagement metrics, and CRM system components.

Module 03: CRM Strategies

Master strategic planning in CRM - Customer Relationship Management—from customer segmentation to multi-channel engagement and loyalty programmes.

Module 04: Data Analysis in CRM

Learn to harness data within CRM - Customer Relationship Management systems to predict customer behaviour and deliver tailored services.

Module 05: CRM Databases

Understand how CRM databases work, including lead capture, data warehousing, data hygiene, and compliance in CRM - Customer Relationship Management.

Module 06: Deepening Customer Relationship

Discover techniques for using CRM - Customer Relationship Management to improve retention, build rapport, and personalise communication.

Module 07: Handling Customer Complaints

Explore how CRM - Customer Relationship Management systems streamline issue resolution and ensure a smooth customer experience.

Module 08: Future of CRM

Get insights into AI, automation, and cloud technologies that are revolutionising CRM - Customer Relationship Management globally.

Who Should Enrol?

This course is ideal for anyone looking to master CRM - Customer Relationship Management, including:

  • Business owners and entrepreneurs
  • Sales and marketing professionals
  • Customer service managers
  • Digital marketers and analysts
  • IT professionals integrating CRM systems
  • Students exploring business technology

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Training Express

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From £10.00
Multiple dates