Cumbria Innovations Platform – Show Case Event

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The Forum

28 Duke Street


LA14 1HH

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Cumbria Innovations Platform – Show Case Event

31st October 2017 – The Forum, Barrow in Furness

University of Cumbria and Lancaster University are pleased to provide this event in Barrow in Furness.

The Cumbria Innovations Platform is a European Regional Development funded project created to support small and medium sized enterprises on their innovation journey.

During the event you will hear about the various types of support on offer to help you grow your business through innovation. There will be presentations from university partners and from innovators in Cumbria. You will also have the opportunity to network with other like-minded business leaders and to showcase your company, product or service.

Why you should attend

You will build your network Come and meet others who can help you grow your business: collaborators, academics, potential clients, peers. Talk, listen and learn together.

You will find out about all the many events, workshops, experts and resources that are available to you through the Cumbria Innovations Platform. You will know which of these are most valuable to you, how to access them, and how to influence the programme to meet your specific requirements.

You will have useful discussions! Talking about your experience of innovation and hearing the stories of others will help you clarify and prioritise actions you need to take to move your ideas and business forward.

You will leave inspired and motivated to continue on your innovation journey with the support of the Cumbria Innovations Platform.

Who should attend?

The workshop is designed for directors and managers from established SME’s seeking to bring new services or products to market, as well as entrepreneurs seeking to start and grow a spinout or start-up company. We also welcome intermediaries who can share the opportunities on offer with other Cumbria based small and medium sized businesses.*


9.30 Registration and refreshments (networking)

10.00 Welcome and introductions & introduction to Cumbria Innovations Platform

10.10 What is innovation – looking at the innovation cycle

10.20 Innovation in Cumbria - sharing the journey (Presentation from a local innovative Cumbrian business)

10.45 Identifying the barriers to innovation (discussion and group activity)

11:15 Refreshment break

11:30 Overcoming the barriers to innovation with support from Cumbria Innovations Platform (Presentations from university partners)

12:15 Networking lunch

1.00pm Soap Box Challenge – your 1 minute to sell your organisation/services/request help etc.

1.30 What next – What’s in it for me?

2 – 2.30 CLOSE

2.30 onwards – 1:2:1 Conversations with University Staff

Cumbria Innovations Platform: Open to small and medium sized enterprises based in Cumbria, to facilitate business innovation and commercial success.

Forthcoming workshops:

Financing Innovation (15th Nov, University of Cumbria Paternoster Row Campus -Carlisle)

The workshop focuses on business finance fundamentals and how small companies can finance innovation. The workshop explains how to forecast your future financial requirements and then explores the different forms of funding required to finance your innovation. We explain the mechanics of investment (it’s NOT like Dragon’s Den!), grant funding and other sources of working capital and the consequences and obligations associated with raising investment.

Managing your Message (12th Dec, Barrow in Furness TBC)

Opens with a simple explanation of the criticality of marketing (you’ll understand why it’s even more important than sales!). Delegates will then go on to develop and test the fundamental concepts that underpin the branding of their innovative new product or company. The session concludes with a simple strategy session to develop a marketing plan that can be executed by a new company on a tiny budget.

Sales & Marketing (18th Jan, University of Cumbria Brampton Road Campus, Carlisle)

The workshop illustrates the critical dependence of sales on both marketing and on effective planning. There are sessions on (i) sales & marketing fundamentals, (ii) accurate forecasting & achievable sales plans, (iii) developing and driving an effective sales process, and (iv) managing your sales process, team and customers.

Building, Managing & Presenting Your IP and Your Assets (19th April, Energus, Lillyhall Workington)

This workshop illustrates how to create radically different and very effective presentations that allow them to take control of a pitch or a presentation. This is followed by a session showing them how to deal with hostile Q&A. These sessions require around 2 hrs preparation beforehand. On Day 3 we delve into the various strategies that can be used to protect all kinds of Intellectual Property and how to weave an affordable plan to protect the company’s most valuable assets.

Business Development & Developing the Business - 2 day program (4th July & 28th Sept University of Cumbria, Ambleside Campus)

A half-day session to provide an understanding of the purpose, function and standard of the Business Plans that are required to create, fund and build a new company.

Workshop facilitators

Al Wilson is the Managing Director at The Centre for Leadership Performance a not-for-profit private limited company working to develop Cumbria's leaders for today and tomorrow. Al has spent the last 25 years delivering leadership and personal development programmes in the corporate, public and third sector. He believes that leadership has the potential to make a positive difference to organisations, people and communities and he has a passion to help and support people to grow, learn and develop.

Alister Minty has more than 20 years’ experience in Business Development and International Sales, including 3 years in the USA and 6 years in Japan where he sold $M internet video technology licenses to camera OEMs. His licensee customers include Matsushita, Toshiba, Canon, JVC, Ikegami, Honeywell and Cirrus Logic. He is currently Chairman of a biotech instrumentation start-up.

Frank Allison from FIS360 Ltd. has a focus and track record of working with and supporting entrepreneurs at all stages of the commercialisation process.

Gordon Short from Entrepreneur Business School Ltd. (EBS) is a privately held company which delivers Guided Entrepreneurship training for innovation driven businesses.

We look forward to welcoming you!

Cumbria Innovations Platform:

For further information, please contact

*SME based in Cumbria with less than 250 FTE employees, turnover less than 50m euros, balance sheet total less than 43m euros.


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