£210 – £300

Customer Focus; The Key to Securing more Business

Event Information

Share this event

Date and Time

Location

Location

Ansty Park

Coventry

CV7 9JU

United Kingdom

View Map

Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

There are many factors that influence a prospective client’s decision when it comes to choosing a venue for their event. One of the most important is the confidence that person has in your ability to understand their exact requirements. Focusing on the customer will give the best chance at securing their business.

This workshop will focus on how to identify and understand your client’s requirements and buying motivations, allowing you to tailor the event to their needs meeting their expectations. Throughout this session you will learn how to show an interest in your contacts rather than trying to be interesting.

The session will introduce you to a range of new questioning techniques which can be used with different types of prospective customers. It will also enable you to develop your active listening skills. You will also understand more about the many traps into which you can fall when asking questions in the wrong way.

The session will provide you with the opportunity to practise using new techniques and approaches.

Objectives:

At the end of the day you will:

- Have a better understanding of how to use new questioning techniques to recognise customer needs.

- Improve your listening and note taking skills to ensure you capture all essential information discussed during a client meeting and in turn ensure your proposal meet client expectations.

- The ratio of proposals to contracts secured will improve resulting in increased revenue and reduced sales costs.

Aimed at:

Individuals within a business who are responsible for conducting initial or follow-up meetings with prospective and existing clients and producing a business proposal for their client. This workshop is suitable for individuals new to their role looking to build upon their knowledge and increasing confidence or those looking to refresh their client techniques to secure more business.

The Speaker:

Philip Cripps is Chief Executive of Thameside International, established in 1969. Thameside International offer strategic advice on a range of topics including business planning, marketing and sales strategy and organisation reviews. They also offer people development for executive directors, heads of department, managers, sales and service personnel.

Philip has over 30 years’ experience in ensuring that the advice he delivers is measurable and shows significant improvements in business performance. Philip will bring his years of experience and interactive presentation style to ensure you enjoy and benefit from the workshop taking away actionable changes to your client relationship strategies.

Share with friends

Date and Time

Location

Ansty Park

Coventry

CV7 9JU

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

Save This Event

Event Saved