£0 – £390

CX and the Disloyal Customer

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Holiday Inn London - Kensington Forum

97 Cromwell Road

London

SW7 4DN

United Kingdom

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Event description
Customer loyalty is dead. Easy is the new loyalty. It is all about a frictionless, hassle-free customer experience.

About this Event

The best known online players, for example Uber, Amazon or Airbnb, spend millions on ensuring that the customer experience they provide is easy and intuitive. The goal is that potential customers should not have to think when interacting with their apps or websites. They aim to offer a frictionless, hassle-free experience which is so good that customers will keep coming back and simply won’t consider going to a competitor.

Of course, these examples are intermediaries but seeking a superlative customer experience is also the goal of primary product providers such as hotels and airports who have a much more complex task.

Long held notions of customer loyalty are dying out. Easy is the new loyalty. If the hypothesis is true then it is incumbent on us to ensure that we engineer our businesses and touchpoints so that customers have no cause for frustration. This is frictionless CX, allowing our customers to interact with our businesses in a seamless, pleasurable way.

Attend TTI’s Spring Conference 2019 and hear from the experts who will provide you with their take on creating the best customer experience whether this is purely online, mobile app or web, or involves real-life person to person interaction.

Speakers

  • Guy Stephenson, Chief Commercial Officer, Gatwick Airport
  • Bas Lemmens, CEO, Meetings.com
  • Sean Connell, Head of Design & UX, Loco2
  • Richard Baker, Chief Commercial Officer, Inspiretec Group
  • Amanda Fox, Global Head of Marketing, PR & Advertising, Magnuson Hotels
  • Benno Iten, Head of Sales & Marketing, Nezasa
  • Yaroslav Kotyshov, VP Revenue Management, Aviasales
  • Sarah Roberts, Experience Strategy Director and Hannah Whiteley, Principle UX Lead, cxpartners

Click this link to download the conference leaflet with full agenda.

Delegate Rates

- TTI members – 2 free delegates (Additional TTI member delegates and Unicorn licence holders £75 + VAT)

- AAC / Advantage / AITO / BETA / ETOA / GTMC / IFITT / OpenTravel / RMAPI / Tracommy members £225 + VAT

- Others £325 + VAT.

(If you have any queries relating to this event, please email phippa.barrett@tti.org.)

Sponsors

TTI wishes to thank cxpartners, Inspiretec and Nezasa for kindly sponsoring this event:

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Date and Time

Location

Holiday Inn London - Kensington Forum

97 Cromwell Road

London

SW7 4DN

United Kingdom

View Map

Refund Policy

Contact the organiser to request a refund.

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