Zoom Link: https://us02web.zoom.us/j/83299605406

This CX Centric Conversation is sponsored by CX Brussels.

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In this conversation, we will explore how businesses are using Customer Experience to drive Subscriptions in the Media industry. We have managed to book two very respected leaders to kick start the conversation:

• Alana Matos: Senior Design @ The Economist
• Ali Lichtenstein: Customer Experience Director @ The Wall Street Journal/ Dow Jones

Today there is a lot of talk about Digital Transformation, speaking to Alana and Ali it is clear that the Media Industry can be used as an example/template for other sectors. Today The Wall Street Journal and The Economist still receive cheques in the post of physical magasines, and at the same time, they need to cater to the new Digital generations who needed a totally new proposition.

As always, this is not a speach. This is not a 'Put zoom on and start folding the clothes' type of event. This is an interactive international conversation. So we will be splitting up into groups and discussing the challenges in the Media industry, and we will explore how Customer Experience Management can be used to help businesses become more effective, and grow in this area.

As always we will be joined by a panel of experts, who will be facilitating the conversation:

• Mandisa Makubalo, CX Leader, Africa
• Ali Malik, CX Leader, Asia
• Gunjan Allen, CX Leader, Australasia
• John D Hanson, CX/CS Leader, USA
• Rodrigo Edwards, CX Leader, South America
• Jonathan Daniels, Host, Author of CX Playbook, Europe

Hosted by Jonathan Daniels