Data-Driven Franchising

If you’re in the franchise game (or aspire to be), this is an event you won’t want to miss.

Why? Because data is transforming franchising at every level. In fact, data now drives every aspect of franchise success, from site selection and sales strategies to operational efficiency and franchisee support. This webinar is all about harnessing that power for your brand’s growth.

What to expect from the event:

Expert Speakers & Real Insights: We’ve lined up multiple speakers, including franchise growth experts and marketing technologists, to share real-world lessons. They’ll cover how top franchises are using data analytics to drive marketing, expansion, and performance management. Expect case studies, demos of cool tech, and candid discussions of what actually works.

Actionable Strategies: This isn’t high-level theory, it’s a teach-and-show-how event. You’ll learn practical tactics for building a data-driven culture in your franchise network. From leveraging local customer data, to optimising ad spend per location to benchmarking franchisee performance, we’ll arm you with ideas you can implement the very next day.

Interactive Q&A and Networking: Have burning questions about your franchise’s data challenges? There will be live Q&A sessions with our panel of experts. Plus, you can virtually network with franchisors, franchisees, and consultants from across the industry. It’s a chance to build connections while you learn.

Whether you’re a franchisor aiming to boost system-wide sales, a franchisee looking to localise marketing through data, or simply a data enthusiast in the retail space, this webinar will deliver value. Best of all, it’s completely free, our way of giving back to the franchise community.