Designing and using a qualitative discussion guide, with Karen O’Reilly.

How to go from a list of ideas and questions in your head to something that is useful in practice, for interviews and focus groups (online or offline). The session will draw heavily from Karen’s new book: Qualitative Research Methods for Everyone.

This bitesize session will cover: what is a discussion guide (and why am I not calling it a topic guide or a questionnaire)? The elements of a discussion guide. Prompts and probes. Avoiding leading participants. Guide layout. How a guide for a group differs from one for individuals. Using your discussion guide flexibly and responsively. Incorporating creative techniques. Starting, continuing and ending sensitively. We will also briefly discuss other materials you may need to prepare and the logic of interpretive interviewing.

There will be plenty of opportunity for questions and discussion.