£295

Designing Good Services 1 day masterclass (£295)

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Event description
Learn how to design services that work for users with Lou Downe, author of bestselling book Good Services

About this Event

This course is for anyone new to service design, or doing service design as part of another role who would like a complete grounding in producing services that work for users.

The course is delivered by Lou Downe, author of the bestselling book Good Services and covers the foundations of good service design, helping you to identify potential problems with a service and develop the skills to design services that work.

By the end of this 1-day course you will

  • Know how to identify what your users need from your service
  • Be up to date with the latest research on digital user-behaviour
  • Be able to quickly identify potential problems people might have with a service and establish methods for monitoring the quality of your service
  • Learn how to use the principles of good service design to build a service that works for everyone
  • Have techniques to work collaboratively with others in delivering real change to a service

Day one

  • Understanding what users need and how they behave when using services
  • Understanding the 15 principles of good service design and how to use them to asses how well your service is working
  • User journey mapping to spot potential problems with how a service is working and creating a plan to test and fix those problems
  • The components of a user experience - how everything in your organisation affects your service
  • Building techniques to enable a whole organisation to take responsibility for services
  • Trainers

Lou Downe is author of the bestselling book about how to design services that work - Good Services.

They founded the discipline of service design in the UK government, where they were national Design Director for 5 years - establishing the Government’s Service Standard and Design System and building a community of over 3,000 designers, user researchers and content designers - one of (if not the) largest design teams in the world.

Lou was nominated as one of the top 50 creative leaders in the UK in 2016 and one of the world's 100 most influential leaders in digital government in 2018 and is a passionate believer in the role of design to create a world which benefits everyone.

Private good services courses

Both of these courses can be combined or delivered privately in your organisation. Please contact us here to organise a date.

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Refunds up to 7 days before event

Eventbrite's fee is nonrefundable.

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