Small and medium-sized food and drink producers are being invited to up their digital reach through a series of 3 important workshops on Digital Marketing, starting on 31 October 2019, in Gloucester.

There are 3 workshops that will focus on three linked areas:

1. developing digital marketing strategies

2. branding, storytelling and marketing

3. online sales

This is the first of a series of 3 workshops. This workshop will help you to:

• Gain an overview of how to increase sales and satisfy your consumers

• Plan and develop your Digital Marketing Strategy with confidence

• Understand the free or cost-effective marketing tools and apps available

• Explore how to reach your consumers more effectively by collaborating with other food and drink producers

• Know whether or not your Digital Marketing Strategy is working

The three workshops will be held at the recently opened Gloucester-based UK Digital Retail Innovation Centre (UK:DRIC) in October, January and February 2020.

NOTE: There are multiple discounts available for members (Cotswold Taste, Worcestershire Food & Drink Association and Eat Sleep Live Herefordshire) (20%) and also attendance at 2 workshops (20%) or all 3 workshops (30%), a saving of up to £165.

This workshop series is being supported by the region’s food and drink quality marques (Cotswold Taste, Worcestershire Food & Drink Association and Eat Sleep Live Herefordshire), by the Gloucestershire and Worcestershire Local Enterprise Partnerships, and by the Government-backed UK:DRIC.

Future workshops on digital marketing are planned for food and drink retailers and hospitality outlets, later in 2020.