Digital Advertising with Microsoft: A Comprehensive Guide
Sales end soon

Digital Advertising with Microsoft: A Comprehensive Guide

Join us for a deep dive into the world of digital advertising with Microsoft - get ready to boost your marketing game!

By Learning Facility

Select date and time

Location

Online

Refund Policy

Refunds up to 7 days before event

About this event

  • Event lasts 1 hour

Master Microsoft digital advertising essentials with an easy-to-follow guide for boosting visibility and driving online results.

Overview

Digital Advertising with Microsoft: A Comprehensive Guide is designed to simplify digital advertising on Microsoft platforms such as Microsoft Ads and Bing. This course offers structured, professional insight into advertising set-up, audience targeting, bidding strategies, and campaign management without overwhelming jargon or unnecessary complexity.

From beginners to seasoned marketers looking to sharpen their Microsoft-specific skills, this course covers the essentials in clear, digestible language. Whether you're aiming to improve brand awareness, drive more website traffic, or increase conversions, this guide provides step-by-step instructions for navigating Microsoft’s advertising ecosystem confidently.

Learning Outcomes

  • Understand Microsoft Ads structure and core campaign setup essentials.
  • Learn effective audience targeting techniques within Microsoft advertising platforms.
  • Optimise bidding strategies to manage budgets more effectively.
  • Analyse campaign performance using Microsoft Ads reporting tools.
  • Apply ad copywriting principles suitable for Microsoft Ads networks.
  • Manage multiple advertising campaigns using structured best practice methods.

Who is this Course For

  • Business owners wanting better online visibility using Microsoft Ads.
  • Digital marketers keen to expand knowledge beyond Google advertising.
  • Content creators aiming to monetise websites through Microsoft Ads.
  • Freelancers seeking to offer Microsoft Ads services to clients.
  • Marketing managers overseeing multi-channel digital ad strategies.
  • Entrepreneurs running e-commerce shops with a UK-based audience.
  • Students studying advertising looking to learn platform-specific knowledge.
  • Professionals exploring digital career development in advertising platforms.

Career Path

  • Digital Advertising Specialist – £32,000 per year
  • PPC (Pay-Per-Click) Manager – £38,500 per year
  • Digital Marketing Executive – £28,000 per year
  • Search Engine Marketing Analyst – £34,000 per year
  • Media Buyer – £31,000 per year
  • Marketing Account Manager – £36,000 per year

Frequently asked questions

What is Microsoft Advertising?

Microsoft Advertising is an online platform that lets businesses display ads on Bing, Microsoft-owned websites, and partner sites.

Do I need a large budget to start with Microsoft Advertising?

No, you can start with a small budget and adjust your spending as you learn what works for your goals.

What kinds of ads can I create with Microsoft Advertising?

You can create search ads, shopping ads, display ads, and audience-targeted ads across the Microsoft Network.

Is Microsoft Advertising only for big companies?

No, businesses of all sizes—from small shops to large corporations—use Microsoft Advertising to reach customers online.

Organised by