If only marketing were this easy! Photo: Traffic Cone Marketing
At our May Makers' Club meeting we're talking about marketing and the digital tools available to help you market yourself, your work and your events - for free!
Marketing is a constant challenge for most makers. It's a time-consuming task that takes time away from making yet is vital to promoting your work and building relationships.
Our speaker this month is Gabriela Szulman, an artist and maker who has built her approach to marketing around using free digital tools. In her marketing countdown Gabriela will describe how these tools work together with minimum time and cost.
Whether you're a beginner or an expert with digital marketing Gabriela has tips to help you. And of course, it's a great chance to chat with other makers and swap digital marketing experiences.
We’re holding this event at the Pigeonhole Café in Camberwell, a wonderful place run by George and Holly that doubles as a second-hand furniture shop with a changing display of local artists work on its walls as well as hosting craft workshops.
Do come along to find out you can combine digital marketing tools to promote your work and events and build relationships!
Gabriela is an artist and maker who creates prints, greeting cards, jewellery and scarves with images inspired by memory, nostalgia and a love of everything vintage. Gabriela grew up in Buenos Aires, Argentina but Camberwell, where she attended the College of Art in the early 90s, has been her home for many years now. After graduation, Gabriela ran a ceramics studio for twelve years, supplying a number of galleries across the UK and also selling internationally. More recently, her work changed direction and she moved away from clay to start exploring ideas on paper and canvas, which led to an MA in studio printmaking from The University of Brighton. Since graduating in 2007, Gabriela has had two solo shows of mixed-media work in Buenos Aires and exhibited in London at a number of locations ranging from cafes to art galleries and has taken part in several open studio events. Most recently, Gabriela has collaborated with Gita Joshi, director of Orso Major Gallery in Waterloo, to set up Empowering Artists sharing valuable advice for artists hosting their own exhibitions, taking part in open studios or artists fairs both online and through talks and events.