Digital Marketing Diploma Online Course
Multiple dates

Digital Marketing Diploma Online Course

By Training Express

Get ready to level up your digital marketing game with our comprehensive online course - it's time to master the art of the digital world!

Location

Online

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Highlights

  • Online

Refund Policy

Refunds up to 7 days before event

About this event

Business • Sales & Marketing

Master the art of digital marketing with this comprehensive Digital Marketing Diploma online course. Designed for aspiring marketers, entrepreneurs, and business professionals, this course covers every crucial aspect of online marketing, from strategy and brand identity to social media, SEO, email campaigns, and analytics. Students will gain practical skills in content creation, video marketing, advertising, and digital strategy to drive growth, engagement, and measurable results for businesses of any scale. Learn from expert-led modules and hands-on assignments to develop a strong foundation in digital marketing techniques.

Learning Outcomes:

  1. Understand core principles of digital marketing and online business strategies.
  2. Develop effective social media campaigns across multiple platforms efficiently.
  3. Implement SEO, blogging, and copywriting strategies for higher visibility.
  4. Create and optimize websites, email campaigns, and marketing funnels.
  5. Utilize analytics to measure performance and improve marketing strategies.
  6. Master paid advertising techniques like Facebook Ads and Google Adwords.

Course Curriculum:
Module 01: Introduction – Understand the fundamentals and scope of digital marketing effectively.
Module 02: Define Your Business & Target Audience – Identify business goals and target customers strategically.
Module 03: Brand Identity – Build a recognizable brand and consistent messaging across platforms.
Module 04: Websites – Learn website creation, optimization, and user experience principles.
Module 05: Email Marketing – Master email campaigns, automation, and audience segmentation techniques.
Module 06: Copywriting, Blogging & SEO – Develop compelling content and optimize for search engines.
Module 07: YouTube – Create, manage, and grow a YouTube marketing strategy effectively.
Module 08: Video Marketing – Design engaging video campaigns to increase conversions efficiently.
Module 09: Facebook Groups (Social Media Marketing) – Build communities and engage audiences within Facebook Groups.
Module 10: Facebook Pages (Social Media Marketing) – Manage business pages and drive audience engagement successfully.
Module 11: Facebook Ads (Social Media Marketing) – Launch, target, and optimize Facebook ad campaigns strategically.
Module 12: Facebook Retargeting (Social Media Marketing) – Implement retargeting campaigns to capture returning users effectively.
Module 13: Facebook for Local Business (Social Media Marketing) – Promote local businesses using Facebook tools efficiently.
Module 14: Google Adwords – Master PPC campaigns and keyword bidding for higher ROI.
Module 15: Twitter (Social Media Marketing) – Engage followers and leverage Twitter for brand promotion effectively.
Module 16: Instagram (Social Media Marketing) – Grow Instagram presence using posts, reels, and stories creatively.
Module 17: Pinterest (Social Media Marketing) – Utilize Pinterest for visual marketing and audience engagement successfully.
Module 18: LinkedIn (Social Media Marketing) – Build professional networks and market B2B services efficiently.
Module 19: Periscope (Social Media Marketing) – Learn live streaming marketing techniques for audience interaction.
Module 20: Social Media Live Streaming – Use live streaming to boost engagement across platforms effectively.
Module 21: Podcasting – Launch and grow podcasts to enhance content marketing strategies.
Module 22: Quora – Leverage Quora for marketing, branding, and thought leadership effectively.
Module 23: Google Analytics – Track, analyze, and optimize digital campaigns with precision.
Module 24: Google Plus (Social Media Marketing) – Utilize Google Plus for SEO benefits and social visibility.

Disclaimer:

This is an online course with pre-recorded lessons. You will get access to the course within 48 hours after your enrolment.

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Training Express

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From £10.00
Multiple dates