Digital Marketing Essentials - 1 Day Course
£350 – £450
Digital Marketing Essentials - 1 Day Course

Digital Marketing Essentials - 1 Day Course

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1,000 Lakeside

North Harbour

Western Road

Portsmouth, United Kingdom

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Description

Who is this course for?

The Digital Marketing Essentials course is perfect for anyone looking to learn the basics of digital marketing and get to grips with PPC, SEO, Social Media, Email Marketing and Web Analytics. Past attendees include:

  • Small Business Owners
  • Marketing Managers
  • Marketing Executives/Co-ordinators
  • Marketing Assistants
  • Sales Managers

What will you learn?

The Digital Marketing Essentials course provides an introduction to the skills required in order to master digital marketing, covering the following core areas of digital marketing:

  • Pay Per Click (PPC) Advertising
  • Search Engine Optimisation (SEO)
  • Social Media
  • Email Marketing
  • Web Analytics

Pay Per Click Advertising

The elements of pay per click (PPC) advertising that we will cover on this course are:

  • Paid Search
  • Display & Remarketing
  • Conversion Tracking
  • PPC Strategies

Search Engine Optimisation

The elements of search engine optimisation (SEO) that we will cover on this course are:

  • On-Page SEO
  • Technical SEO
  • Content
  • SEO Strategies

Social Media

The elements of social media marketing that we will cover on this course are:

  • Setting up the Big Four
  • Building an audience
  • Social media stratgies

Email Marketing

The elements of email marketing that we will cover on this course are:

  • Modern emailing marketing tactics
  • Creating the ultimate email
  • Email marketing strategies

Analytics

The elements of email marketing that we will cover on this course are:

  • Modern emailing marketing tactics
  • Creating the ultimate email
  • Email marketing strategies

Digital Marketing Strategy

We will cover on this course:

  • Objectives & KPIs
  • Multi-Channel Strategies

FAQs

What is the group size?

To ensure that we provide the best experience for our delegates, we set a limit of 25 attendees per course.

What do I need to bring?

Just bring your open mind so we can fill it with knowledge.

 Is lunch provided?

Yes, there will be unlimited tea, coffee & water and a full buffet lunch is provided.

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Date and Time
Location

1,000 Lakeside

North Harbour

Western Road

Portsmouth, United Kingdom

View Map

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