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Digital Marketing (Essentials) - How to Develop your Online Presence

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Eliot Park Innovation Centre

4 Barling Way

Nuneaton

CV10 7RH

United Kingdom

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What: Digital Marketing (Essentials) - How to Develop your Online Presence

When: Tuesday 13th March 2018 - 9:15am to 12:30pm

Where: Eliot Park Innovation Centre, 4 Barling Way, Nuneaton, Warwickshire, CV10 7RH


In today’s business environment digital marketing is a necessary and important component of the marketing mix. But digital marketing is more than simply ‘doing a bit on Social Media’; to get best results we need to understand the key principles and techniques. Digital marketing is driven by content marketing and reflects a number of key channels, including – Social Media, Blogging, Video, PR, Direct Marketing, Email, PPC, SEO, Webinars, and many more…


Who should attend?

This course will be practical, giving you the opportunity to create an action plan for things you can do to improve your marketing activities. It is appropriate for all those who have responsibility for marketing and sales.

Digital Marketing encompasses the ethos of ‘How do you personalise, adapt, and create clear messages to meet buyers' requirements?’ This workshop answers that question and provides valuable insights of how you can leverage these channels for your B2B marketing campaigns for ultimate success!


Learning Objectives

By the end of this workshop you will be able to:

• Understand the scope of digital marketing and how you can tap into the best channel for your business and sector
• Understand the methodology that makes a digital marketing campaign successful
• Be able to create a clear action plan for your digital marketing tactics
• See what others have done that really worked - Case Studies
• Align with your ‘offline’ marketing tactics – How to (activity)
• Develop an action plan based on what you have learned


Booking

Please sign up using the link below, and feel free to pass this onto internal colleagues and external contacts.

Book on Eventbrite https://www.eventbrite.co.uk/e/digital-marketing-essentials-how-to-develop-your-online-presence-registration-41490372822 or contact businessready@uwsp.co.uk or 024 7632 3121


Eligibility

These workshops are delivered as part of the Business Ready programme to support tech based and knowledge intensive small businesses, with high growth potential based in the Coventry & Warwickshire LEP area.

This project is part funded by the European Regional Development Fund, forming part of the Coventry & Warwickshire Business support programme.

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Date and Time

Location

Eliot Park Innovation Centre

4 Barling Way

Nuneaton

CV10 7RH

United Kingdom

View Map

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