£466.18 – £1,798.68

Digital Marketing Fundamentals Training Course (SEO, PPC, Social Media)

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Location

Location

American Express Community Stadium

Village Way

Brighton

BN1 9BL

United Kingdom

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Event description

Description

This CPD approved course will guide you through a practical approach to SEO and the fundamentals of Digital Marketing. At the end of this course you will have the confidence to get your business visible online, with a hands on workshop where you will learn top tips and strategies for getting your business found.

Getting to grips with SEO will provide the essential tools and covers areas including emerging technologies and the likely impact.

  • Intro - Getting upto speed including terminology used

  • The DNA of Digital Marketing

  • Introduction to Google Adwords

  • Copywriting for Great Results

  • Quality Score and Improvements

  • Bid Management

  • Match Types

  • Negative Keywords

  • The Display Networks

  • Search Engine Optimisation - On Page and Off Page SEO

  • Backlinks

  • The Power Of Ratings

  • Other important Ranking Factors

  • Platform Management - Hints and Tips

  • Strategy and Goals

  • Quick Wins and Avoiding the mistakes

  • Popular Social Platforms

  • Analytics and The Essentials

  • Your First Strategy

This is a very dynamic and fast paced course - It is highly interactive and that is why the groups are limited to no more than 15 - Usually between 8 - 12 on avarage.

FAQs

Who should attend the Digital Fundamentals training course training?

If you have have an interest in digital marketing then this course is for you. We start with what we call a knowledge builder bringing everyone upto speed with the important elements of digital marketing and specifically search engine optimisation (SEO).

Job titles of people who might be thinking of attending include...

  • Marketing Managers

  • Marketing Assistants

  • Product Managers

  • Business Owners

  • Managing Directors

What are my transport/parking options for getting to and from the event?

The American Express Brighton stadium is situated just off the A27 and is very easy to get to by car, train or bus.

If coming from the North just head East at the bottom of the M23.

What are my transport/parking options for getting to and from the event?

There is FREE parking at the event with plenty of spaces available.

How can I contact the organiser with any questions?

Please contact us here if you have any queries:

E: training@dwworld.co.uk

T: 01273855995

What's the refund policy?

Because the room is booked in advance and is a superb training facility overlooking the Brighton ground in a brand new training room, we must have cancellations within the following timeframes to qualify for a refund:

  • More than 4 weeks (28 days) full refund

  • More than 3 weeks (21 days) 75% refund

  • 2 Weeks to 3 Weeks then 50% Refund

If on that paticular date due to illness or other mitigating circustances then we will endeavour to book another date for you, no extra cost.

When does the event get started?

The day starts at 10 with arrivals and coffees from 09:15.

The training will end at 16:30 but you can shoot off at 16:00 if you need to avoid the rush hour traffic.

What preparation do I need?

To get the most from this training session we would advise that you bring a laptop that has access to Google and Bing.

We also recommend a notepad to make notes from the training that you can take away with you.

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Date and Time

Location

American Express Community Stadium

Village Way

Brighton

BN1 9BL

United Kingdom

View Map

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