Digital Marketing Online Course

Course Overview

In today’s hyper-connected world, digital marketing isn’t optional—it’s essential. Whether you’re an aspiring entrepreneur, a freelancer, a small business owner, or someone eager to explore a new career path, this Digital Marketing Online Course will teach you how to drive measurable growth, reach your audience, and increase conversions across all major online channels.

Developed by industry professionals with decades of digital marketing experience, this course is divided into 11 strategic modules, covering everything from SEO and social media to mobile and email marketing. Each lesson is packed with actionable techniques, real-world examples, and platform-specific guidance that goes far beyond surface-level advice.

This is not another generic marketing course filled with fluff. It’s a data-driven, algorithm-friendly, ROI-focused guide to dominating digital platforms—from Google to Instagram, YouTube to email funnels. You’ll learn how to map the customer journey, create high-converting content, build brand equity, and use automation and analytics to refine your strategy for continual growth.Learning Outcomes

• Understand core digital marketing principles across all major platforms.
• Create content strategies that drive traffic, leads, and sales.
• Improve search visibility using cutting-edge SEO techniques.
• Design targeted email campaigns that convert consistently.
• Build and analyse ad campaigns for social media platforms.
• Track digital performance using analytics and optimise accordingly.

Course Link: Digital Marketing

Course Curriculum

• Module 01: Fundamentals of Digital MarketingUnderstand the digital ecosystem, marketing funnels, and core platform roles.
• Module 02: Growth HackingLearn scalable, low-cost techniques to grow users and conversions fast.
• Module 03: Customer JourneyExplore awareness, consideration, and decision-making with customer-centric strategies.
• Module 04: Content MarketingLearn how to plan, create, and distribute impactful digital content.
• Module 05: SEOMaster on-page, off-page, and technical SEO for search visibility and rankings.
• Module 06: E-Mail MarketingBuild and segment lists, craft email sequences, and optimise open rates.
• Module 07: Facebook MarketingCreate, test, and scale high-converting ads and engagement campaigns.
• Module 08: Instagram MarketingUse reels, stories, and influencer tactics to grow organically and with ads.
• Module 09: Twitter MarketingEngage audiences, manage trends, and build thought leadership on X.
• Module 10: YouTube MarketingLaunch, optimise, and monetise video content for search and subscribers.
• Module 11: Mobile MarketingHarness mobile apps, push notifications, SMS, and geo-targeting effectively.Disclaimer:

This is an online course with pre-recorded lessons. You will get access to the course within 48 hours after your enrolment.