Digital Marketing with Google; Search Engine Optimisation (SEO) for Small Business (held at the British Library)
Tuesday, February 7, 2012 from 10:00 AM to 2:00 PM (GMT)
Digital Marketing - Search Engine Optimisation (SEO) for SME
Wondering how to improve your website so search engines -like Google- would rank it better/higher? The answer is ‘Search Engine Optimisation’ and our seminar is the perfect DIY for SEO.
Learn how as a result of a bet between our CEO and CTO, Lucidica got from page 72 to page 1 of Google search in less than 3 months for our primary search phrase, “IT support London”.
We’ll pass on all the lessons we learnt in this bet and how we dramatically climbed the Google search rankings while doing this ourselves!
There are many simple things any business can implement to get to - or at least much closer to - the Holy Grail of search: page 1.
“Lucidica's SEO seminar was quite possibly the most important thing we have done all year. There is a lot to know about SEO, and much of it is incredibly important. Thomas Jeffs was informative, entertaining, and a great help. With the information I acquired from the seminar we have managed to bring our website back onto page one of Google and are now getting lots of new business. Thanks guys, best money we’ve spent all year.”
About the presenter: Thomas Jeffs
Chief Technology Officer & Co-founder of Lucidica
With more than 10 years’ experience in supporting and consulting to small business in the UK, Tom is one of London's most sought after small business I.T. specialists.
In 1999 Tom founded Lucidica, a Microsoft Gold Partner providing outsourced I.T. support, consulting and training to small businesses with 1-50 staff.
He is a Microsoft Certified Systems Engineer (MCSE), has a Bachelor in War Studies from King's College London and a Masters in Public Policy from University College London.
His I.T. knowledge extends from Microsoft Server set up and configuration, website hosting & ecommerce, the best (and worst) backup and virus software, website and search engine optimisation - to technology products and hardware, and Apple products (in particular, the Apple Mac range).
Tom's ability to talk clients through complex and detailed technology problems and solutions means people understand their options and technology better and faster. He has personally trained many engineers and supported them through to becoming a Microsoft Certified Systems Engineer.