THIS EVENT IS NOW CLOSED!

We are planning more events in London soon. If you are interested in attending the next WoMTWo™ event please contact Graham Wilson on graham@womtwo.com

Digital Marketing WTF?!!... The better way revealed WoMTWo™ Redressing the marketing balance At the Urban Innovation Centre (Catapult Future Cities) One Sekforde Street, Clerkenwell, London EC1R 0BE

on Thursday the 21st February 2019 2:00-5:30pm (registration from 1:30pm)

Word of Mouth accounts for 80% of all new business. Trust in Google's digital in the UK is at 3%, by contrast ROI on WoM is at 33% and can be pushed to 70%. Why spend on digital then? Answer = ignorance and belief that "I can't change WOM". Only 6% of marketeers know how to do Word of Mouth, time to get informed?! Of course we must have digital however it needs to be in the right balance.

The issue is people think WoM just happens and you can't amplify it. Wrong. WoM is a science, it can be dialled up to bring you more business at the highest rate of ROI in marketing there is. People think WoM is just about referrals. Wrong it's about creating movements, running your business like a Club. Proof? We created a no 2 soft drink that outsold Coke using the system.

So shouldn’t 80% of your marketing spend and effort also be on WoM? That's what the facts say.

Digital should be supporting, not leading, your Marketing mix and WoM is a key part of that

We’ve been researching and delivering WoM for 15 years and we’ve brought all of that experience together in this power packed event. From start-up to Corporate WoM delivers.

If you think you’re already doing Word of Mouth, take 5 minutes to do our WoM Readiness test? www.womtwo.com

A fantastic panel of speakers will share secrets of WoM, Digital, Sales and PR, working together to better balance your Marketing and ROI

· Graham Wilson; your MC, what's happening in this digital world. Why is WoM so important, who says so and what it really looks like. Why advocates are critical. https://www.linkedin.com/in/graham-wilson-177a4818/

· Jake Pearce; the Founder. The evidence that digital isn't working, the wealth of data on WoM, 15 years real world experience, the WoM formulas and success it brings. Getting you involved. www.womtwo.com

Alan Casey; The other founder; WoM case studies, real WoM examples.Inspirations to change the way you think about your marketing potential,focus and growth. www.womtwo.com

· Ebony Gayle; Ebony is an accredited PR strategist with 15 years experience of boosting client profiles and profits. She will be dispelling PR myths and speaking about how it pays to do PR and why you should use the power of PR to leverage your business, credibility, and conversions. https://uk.linkedin.com/in/ebonygayle

· James Newell; James will focus on why selling is a matter of great communication. It's all about understanding how we process information - that's the key to maximising every interaction. James will cover the 7 common
client questions, what it means to be C.L.E.A.R and some new thinking about successful selling. www.clearsalesmessage.com/james

· Steve Mills; Steve will speak about how to maximise your ROI from LinkedIn and how to use on and offline marketing to get people to know, like and trust you, your company and your products. He is also going to discuss enhancing your personal brand and creating business from WoM. www.stevemills.co

PLUS - 'The Book of Wisdom'

Open to everyone throughout the afternoon, write in our book giving the one “pearl of wisdom” you would offer to anyone in business. We will publish the book in 2019 and every contributor will get a free copy of this unique book for inspiration and reference. You will be published and that's a WoM opportunity we are giving you.

Programme:
1:30-2:00pm – Registration
2:00-3:30pm – What you didn’t know about WoM and why you should, plus Q&A
3:30-4:00pm – Break for coffee/tea, pastries and networking
4:00-5:00pm – Sales. PR and Digital Marketing industry experts, plus Q&A

5:00pm – Close, including networking and final chance to contribute to ‘The book of Wisdom'

If you would like more information about Digital Marketing WTF?!!... The better way revealed,
please give Graham a call on 07976 607578; or Robin a call on 07930 962001

Please register NOW for the WoMTWo™ WoM Marketing event