Digital project management: a tactical approach for successful project delivery
Tutors: Carolyn Royston, Head of Digital Media at Imperial War Museums; Charlotte Sexton, Head of Digital Media at the National Gallery
Date: Wednesday 19th June 2013 (Repeated Wednesday 23rd October)
Location: Culture24, Brighton
Maximum number of participants: 30
Time: 10.30am – 4.30pm
Participant profile: Beginners and improvers
Aimed at: Participants who would benefit from this workshop include those who are new to managing a digital project, have experience but are facing new project challenges, or are in organisations that do not have the backing of large digital teams.
Requirements: Please bring your own laptop or tablet
This workshop will provide a toolkit for delivery of digital projects in cultural organisations encompassing both strategic and tactical approaches. These approaches will be applicable to large or small-scale website development, multimedia and mobile projects. We will illustrate with real world examples throughout and we will cover both the successes and lessons learned.
The workshop will help you to get your project off to the right start and keep it on track up to and post-launch. It will provide a toolkit for initiating a digital project in cultural organisations, ensuring that you know the right questions to ask in order to get the answers you need. It will also address the issues that arise after you've initiated the project and throughout its lifetime.
Working together we will troubleshoot your real-world examples and explore the best ways to tackle these issues in order to help you deliver a successful project. This is an opportunity to test out some of your ideas, share your concerns and benefit from the support and experience of the wider group.
This is not a technology workshop – the focus is to provide practical advice and build confidence in your ability to initiate, develop, deliver and maintain a digital project. By the end of this workshop you will be armed with a guide to all the key questions you should be asking, some strategies to deal with common issues that will arise and a range of useful resources.
- Build confidence in managing a digital project
- Ask the right questions to ensure success
- Troubleshoot some real-life issues
- Learn how to keep your project on track
- Manage senior management expectations
- Work collaboratively across departments and with external organisations
Workshop begins: 10.30am
Coffee Break 1: 11.30am (10-15 minutes)
Coffee Break 2: 3.30pm (10-15 minutes)
Workshop ends: 4.30pm
About the Tutors:
Carolyn Royston is Head of Digital Media at Imperial War Museums and is responsible for the strategic development, delivery and provision of all public-facing digital outputs across the museum’s five branches: IWM London, Churchill War Rooms, HMS Belfast, IWM Duxford and IWM North. Carolyn’s work spans web, in-gallery multimedia, mobile and social media. She has transformed the museum's approach to digital engagement so that it is now central to organisational thinking and planning. She is a skilled digital project leader and manager with more than 15 years of experience working in the cultural and education sectors. Prior to joining the museum in 2009, Carolyn was project director of the National Museums Online Learning Project, where she was responsible for co-ordinating and managing the needs of the nine national museums and galleries to create a range of educational resources. Prior to this, she was Head of eLearning at Atticmedia, a top 25 UK digital agency, where she led several large web projects in the education and cultural sectors.
Charlotte Sexton is Head of Digital Media at the National Gallery, London and is responsible for engaging more than 11 million physical and online visitors with its world-class collection through digital media. She sets the digital agenda for the organisation and ensures that all of its public-facing digital products meet the needs of a diverse audience while fulfilling strategic objectives. As part of this remit she has successfully developed the National Gallery’s new Digital Engagement Strategy and is transforming the way the Gallery thinks about digital. Charlotte is highly skilled in her field and has more than 15 years’ experience of managing digital projects. Her portfolio encompasses everything from small and beautifully formed initiatives to large-scale, award-winning and complex technical projects. She has hands on experience of developing for the web, mobile and in-gallery. At present Charlotte is also Vice President of the Museum Computer Network (MCN) an international network for museum professionals interested in digital technologies. She is a Visiting Professor at IDEC Pompeu Fabra University, in Barcelona on the Museum Management Postgraduate course. Prior to joining the National Gallery, Charlotte worked independently as an Interaction Designer for numerous media, heritage and arts clients, was a Director of a .com company and has been a fine art filmmaker and photographer.
When & Where
Culture24 is an independent charity which supports the cultural sector to reach and connect with audiences. We are a small and dynamic team of writers, thinkers, producers and publishers who love arts and culture, understand digital and believe that cultural organisations have a vital place in a better world.
We are best known for publishing great websites about culture; producing the successful Museums at Night festival of after-hours openings, and leading Let’s Get Real, the collaborative action research project involving cultural organisations across the UK and Europe. We also aggregate and share data about thousands of cultural events exhibitions and venues with a range of partners including the BBC.
Culture24 provides platforms, networks and safe, collaborative spaces within which cultural organisations can work together to reach and engage audiences, benchmark, experiment and learn. We broker partnerships and strategic opportunities that it would be near impossible to access as individual organisations.