Digital Skills for Creatives - Webinar 3 - Selling Digital
Location
Online event
A programme of 4 webinars tailored for small businesses operating within the Creative Industries in Scotland.
About this event
Digital Skills for Creatives
Following a successful pilot earlier in the year, we're delighted to be running a repeat of our Digital Skills for Creatives webinars.
Funded through the Creative Digital Initiative (CDI), the purpose of these sessions is to increase the digital awareness and skills of the creative sector, encouraging 'creative' digital approaches to business in a post-pandemic world where everything has changed.
Remotely delivered by experts from digital training consultancy NSDesign Ltd, the webinars will be fun, engaging, and collaborative – with audience participation, brainstorming and reflective thinking.
Participants are welcome to attend all 4 sessions, or can sign up to the ones that they feel are most relevant to their needs.
Please only book a ticket if you are from a Scottish Business working in the Creative Industries. Ineligible bookings will be removed.
Webinar 3 - Selling Digital
Embracing digital to increase visibility, develop trust, and sell more creative products and services.
With physical real-world interactions limited, a trusted digital presence easily found by your customers is more important now than ever before, with digital sales channels often your only route to market.
This session will highlight some of the key factors in developing a robust web presence, from understanding the purpose of your website and resources required to develop it for the long term, through to discussing the importance of Usability, SEO, analytics and more.
Topics we'll cover include:
- Marketplaces and Multi-Channel Selling (including Amazon, Google Shopping, Etsy, Facebook Shops and more)
- Search Engine Optimisation and a Customer Focused Experience
- Creating new interactive experiences with Immersive Tech
This session will be delivered by Brian Tait, SEO and Google specialist, and digital consultant with NSDesign.
Book your tickets
With multiple dates to pick from, these sessions are exclusively aimed at the Creative Industries sector in Scotland. Click the "Register" button to see available dates/times for this particular webinar. Further dates may be added subject to demand. Please email gary@nsdesign.net to be kept updated.
Eligibility
This programme is only available to Scottish businesses working in one of the Creative Industries Sub-Sectors: Advertising, Architecture, Computer games, Crafts, Cultural education, Design, Fashion and textiles, Film and video, Heritage, Music, Performing arts, Photography, Radio and TV, Software/electronic publishing, Visual art, Writing and publishing. Ineligible bookings will be removed.
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There is no cost to attend this webinar. We do ask however that you complete a short evaluation form which will be emailed to you following the event. Please note our privacy policy regarding the collection and usage of your data.