Digital Skills Masterclass - London

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Location

Google Academy London

123 Buckingham Palace Road

Victoria

London

SW1W 9SH

United Kingdom

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Event description

Description

In a rapidly evolving digital world, there is increased need for charities to enhance their digital communications knowledge and implement a digital strategy which will help them to reach new supporters and deliver successful online campaigns. However, when resources and budgets are stretched, this can prove difficult for many charities.

On 10 October, join Media Trust, with support from Google Digital Garage, along with a host of like-minded charities, community groups and experts for a unique masterclass dedicated to developing your digital marketing knowledge.

The masterclass will cover a range of topics including Social Media Strategy and Building a Digital Marketing Plan, delivered by a team of Google mentors. You will also have an opportunity to discuss your specific digital communications challenges with, and receive advice from, media and communications experts.

During this masterclass you will:

  • Explore the trends in digital marketing and how to make it work for your organisation
  • Understand the importance of having a social media strategy
  • Learn how to measure your digital marketing activity
  • Understand how to reach new and existing online audiences
  • Develop your knowledge of Google Grants and AdWords

Level:

The masterclass is aimed at charity professionals who have communications as part of their job role, or for senior leaders and trustees who are interested in developing their organisation's digital communications. Please note we can accommodate a maximum of two attendees per organisation in order to allow a wide number of charities to benefit from this training.

This event is part of a UK-wide training programme run by Media Trust which is aimed at upskilling the UK charity sector's digital knowledge and skills through local masterclasses, mentoring and online learning. You can find out more about the wider programme here.


** Please note this masterclass will cover the same training modules that were covered in the programme launch on 21 June, so please recommend it to your colleagues and friends who weren't at that event.

We look forward to seeing you at the next session in this series which will be covering new topics, dates coming soon! **

Date and time

Location

Google Academy London

123 Buckingham Palace Road

Victoria

London

SW1W 9SH

United Kingdom

View Map

Organiser Media Trust

Organiser of Digital Skills Masterclass - London

Media Trust strives to bridge the gap between the media and creative industry with charities and under-represented communities by promoting skills-based volunteering, empowering young people from diverse backgrounds to work in the industry, facilitating capacity building and multi-stakeholder dialogue and collaboration with them all.

 

By doing this, we hope to give charities, under-represented communities and young people a stronger voice while contributing to a more responsible, representative and connected media sector and ultimately, a more socially cohesive Britain.

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