Digital storytelling with a collections focus

Digital storytelling with a collections focus

Is your museum making the most of its digitised collections content online?

By Museum Development Yorkshire

Date and time

Tue, 13 Sep 2022 10:00 - Tue, 27 Sep 2022 12:00 GMT+1

Location

To be announced

About this event

Online course, via Zoom

3 x online content sessions of 2hrs

Session dates and times:

Tuesday 13th September 10am-12pm

Wednesday 21st September 10am-12pm

Tuesday 27th September 10am-12pm

By booking, you commit to attending all three, live online sessions.

About the course

Is your museum making the most of its digitised collections content online? Finding the right channel, tone, voice, and techniques to reach and connect with audiences online isn’t easy. This course will explore the specific tensions and challenges that digital storytelling can pose. It will focus on the many advantages that museums and collections offer in this space.

We will explore both the practicalities and strategic considerations of digital storytelling using collections content, looking at content on websites and social channels. There will be examples from museums, galleries and beyond, giving you plenty of food for thought, practical tips, and ideas to take away and try.

Who should attend?

This online course is aimed at anyone based in a small or medium-sized museum who is tasked with creating content for online platforms yet isn’t a digital content specialist.

Two members of staff from each participating museum should attend to ensure that they are able to enact and embed change more effectively within their organisation.

Participants must be working or volunteering in a non-NPO, Accredited museum in the region.

Places are available to museums located across three museum development regions: Museum Development Yorkshire, Museum Development North West and Museum North East.

Schedule

This online course will encourage active learning and plenty of discussion for a small group of up to 18 delegates from 9 museums. You will join three online sessions, each lasting two hours and spread across a period of one month. You will be asked to undertake a small piece of self-led ‘homework’, designed to help you experiment with digital storytelling ideas in your own unique setting.

Learning objectives

By the end of this course, you will:

● understand how to use your collections to create digital content

● be able to create an engaging story through your digital content

● be aware of the platforms that you can use to share your collections online

● understand the strategic considerations of digital storytelling with collections content

● gain practical tips for creating engaging digital content using your collections

● be confident in how to use your collections to engage audiences online

Course leads

Richard Moss is editor of the award-winning Museum Crush and brings hard-learned and current practical experience of digital storytelling with collections. He also teaches and mentors museum colleagues around the UK, supporting them with digital content creation and reach.

Alec Ward is the Digital Skills Manager at Culture24. Alec’s career has focused on building capacity and confidence for smaller cultural organisations by providing digital skills and literacy support. He has extensive experience of developing training around practical digital skills development, from video editing to creating 3D digital models, and focuses that training through a wider organisational strategic context.

This course is provided as part of Culture24’s Arts Council England-funded Sector Support programme.

Support towards Museum Accreditation:

This session could support your work towards Accreditation in the following areas:

Users and their experience:

• 8.1 To understand who uses your museum, and who doesn’t

• 8.2 To use information to assess your users’ needs

• 8.3 To have a plan for developing your range of users

• 9.1 To provide stimulating learning and discovery activities, including exhibitions and programmes based on your collections

• 9.2 To communicate effectively with users and potential users through a range of access, marketing, and promotional activities

About your data - important, please read this

By booking:

  • you agree to your booking and evaluation data being shared with your own museum development provider for their training and evaluation records
  • you agree to your booking data including email address being shared with Culture24 for the sole purpose of communicating with you about this course

Organised by

Museum Development Yorkshire is part of York Museums Trust and is funded by Arts Council England.

 

Our mission is to support museums and galleries across the Yorkshire and the Humber to provide facilities and services which meet or exceed recognised standards within the museum sector.

 

We aim to support improvements in the governance, management, operation and the strategic positioning of museums in the Yorkshire and Humber region and to foster excellence, a strategic approach to collections, learning and community engagement; develop the workforce and promote sustainability for the benefit of users.

 

We achieve this through providing access to high quality support so that museums become more resilient and sustainable and so that the lives of the people they serve are enhanced.

 

Training Terms Booking Conditions 2019-20

This workshop is being provided by Museum Development Yorkshire which is funded by the Arts Council for England as part of a national funded programme to provide support to museums and heritage organisations in the Yorkshire and Humber Region.

To be eligible to attend this free workshop you need to:-

Work, either as an employee or as a volunteer (including trustees), for a museum in the region which is part of the ACE Museum Accreditation Scheme (i.e. with either Full Accreditation, Provisional Accreditation or formal Working Towards Accreditation status).

Work, either as an employee or as a volunteer (including trustees), for a museum which is supported by Museum Development North East or Museum Development North West with which Museum Development Yorkshire has reciprocal arrangements for training.

Confirm the organisation that you work at or volunteer for and in what capacity.

Other museum sector personnel may be able to attend if places are available on payment of a fee set by Museum Development Yorkshire. Please contact MDY if you have any queries in your booking.

 

Places on the training courses are popular and often limited.

We will limit the number of delegates from each museum/museum service to two each. In exceptional circumstances more than two might be possible with advance approval from MDY.

All applicants are expected to attend the training sessions/ workshops which they have booked to attend.

Applicants will be asked to confirm their bookings and be made aware of a cancellation charge of £40 which they will be charged in the event of non-attendance.

The charge may be waived by MDY if reasonable mitigation information can be provided a minimum of 24 hours before the start date.

The charge will be made personally to the applicant.

No refunds will be made for non-attendance.

Failure to make payment of a penalty charge or to comply with other terms and conditions may result in exclusion from future training provided by MDY.

Following the training

Attendees will be required to complete an evaluation form, either as a paper form at the training or on-line following the training session. MDY is required to show that the training it provides is having an impact to improve museums and the way that they operate.

Please contact MDY if you have any queries about booking.

 

Other museum organisations

Because of our funding agreement with ACE the following organisations are not a priority for free training provided by MDY.

  • National Museums (DCMS sponsored)
  • Museums which receive funding from ACE as National Portfolio Organisations (NPO)

Staff and volunteers of these national or NPO museums may be able to attend if places are available at MDY’s discretion. They will not be given priority may be charged up to £40 (notified in advance).

Museum sector consultants may be able to attend on payment of a fee set by Museum Development Yorkshire if places are available. They will not be given priority will be charged up to £40 (notified in advance).

No refunds will be made for non-attendance.

Please contact MDY if you have any queries about booking.

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