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Digital Tourism Series -6 of 6 - WORD UP: How to write great copy

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A course of 6 workshops for SME Tourism and Creative Businesses in Northern Devon and surrounding areas.

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We will work with you to make the most out of your business with our 6 workshops and up to 4hrs worth of 1:1 support.

Sign up to all workshops that will benefit your business

6. WORD UP: How to write great copy

We all know that good copy attracts customers, boosts traffic and increases sales. But what turns “content” into “good copy”? In this workshop we will explore copy writing and personal branding techniques that will help you address the ‘right’ audience with the ‘right’ tone and content.

We will look at copy that will keep your site visitors and social media followers engaged, interested, entertained and informed. Through various examples, we will observe what kind of copy works on your websites, and what it takes to write good social media captions. Lastly, we will delve into the magic of persuasive language and what strategies can help us get potential customers to let go of their objections, spring into action and buy your products and services.

Workshop dates / times:

Sign up to all that would benefit your business.

Session 1 - SAY Cheese, How to create photos and video on your smartphone: Tuesday 13th April 9:30am-12:30pm - https://www.eventbrite.co.uk/e/141946617153

Session 2 - LOST AND FOUND, How to get noticed on Google: Wednesday 21st April 1:00pm-4:00pm - https://www.eventbrite.co.uk/e/141947413535

Session 3 - CHA CHING, How to make money on social media: Wednesday 21st April 9:30am-12:30pm - https://www.eventbrite.co.uk/e/141947672309

Session 4 - FIVE STARS. How to get more bookings from word of mouth: Wednesday 28th April 1:00pm-4:00pm - https://www.eventbrite.co.uk/e/141947880933

Session 5 - ANALYSE THIS, How to use insights to boost sales: Thursday 6th May 1:00pm-4:00pm - https://www.eventbrite.co.uk/e/141948141713

1:1 support:

As well as the workshops you will be entitled to up 4 hours’ worth of free 1:1 digital support. You will be assigned a trainer who will take you through a digital diagnostic survey, which will result in an action plan being produced specifically for your business, allowing you to implement changes that are relevant to you.

Sign up now, today to be part of this fantastic initiative. (The online meeting details will be sent to you after registration).

This workshop is being delivered in partnership with Bideford Bay, Chamber of Commerce , Barnstaple & District, Chamber of Commerce, Digital ND and South Molton Business Association to support businesses in this region.

This course is part of Digital Advantage, a programme of free business support and training, delivered by Cosmic, in partnership with Devon County Council, European Regional Development Fund and Her Majesty’s Government.

Businesses must meet eligibility criteria to be able to receive support and attend events as part of this funded project. Beneficiaries must be from SMEs (meeting EU definitions), and live or work within the project area of North Devon, West Devon, Torridge and parts of Mid Devon.


		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image

		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image

		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image

		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image

		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image

		Digital Tourism Series -6 of 6 - WORD UP: How to write great copy image
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