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DIT Masterclass: International e-commerce

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Barclays Business Centre

Sir Frank Whittle Road

Derby

DE21 4RX

United Kingdom

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Description

Are you an export-ready business looking to sell products to international customers via your website or another platform? If so, this workshop can help you to better understand and identify the sales channels and opportunities available to you.

What you will learn:

Designed by a digital specialist, this workshop will enable you to develop your digital skills, raise your global brand presence, and allow you to test new markets with minimal investment. By attending, you will learn how to develop a strategy in the following areas:

• Online Routes to market
A strategic approach towards eMarketplaces means companies can position products in front of international consumers who are on sites where they are confident and from which they are already buying products.

• Identifying Multi-channel and B2B online opportunities
There are a host of other online channels available that can help establish or grow presence in other markets. These include Flash and member sale sites or eMarketplace platforms set up for more traditional B2B and wholesale opportunities.

Bonus Presentation:

There will also be a brief presentation on Cyber Security given by Anthony McGhie, Business Digital Eagle for Barclays Bank in the Midlands. With six years experience in the financial sector at Barclays, Anthony delivers sessions on cyber security, raising awareness of the types of fraud and attacks that are being used in everyday life that can affect businesses and individuals. Invoice fraud alone is costing SME’s more than £9billion a year, amounting to £1,658 per SME across the UK. This is just one type of attack that will form a part of the presentation along with other cyber threats like ransomware, phishing scams and man in the middle attacks.

Registration

Attendance is free, with all materials and refreshments provided. Please note: our masterclasses have proven to be hugely popular so we are only able to offer 1 place per company, and priority will be given to companies from the East Midlands region.

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Date and Time

Location

Barclays Business Centre

Sir Frank Whittle Road

Derby

DE21 4RX

United Kingdom

View Map

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