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eCommerce - Selling Your Products direct to the Chinese Consumer

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iHub

Derby

DE24 9FU

United Kingdom

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Event description

Description

Learn how to engage with the biggest eCommerce marketplace. This half day workshop will focus on the steps your business needs to take to sell products direct to Chinese consumers.

Who should attend:

This workshop has been put together to show companies how they can engage with cross-border eCommerce to get their consumer goods directly from the UK into the hands of Chinese customers. The session will include valuable information about the biggest eCommerce market in the world and key sites, including TMall, an online platform that British businesses are using.

The workshop will cover:

The steps a business will need to undertake to sell products direct to Chinese consumers. A series of presentations will be delivered by the China-Britain Business Council (CBBC), the Royal Mail, Department Of International Trade (DIT), East Midlands Chamber and the Digital Growth Programme. Royal Mail operate a shop window storefront on the online marketplace "TMall" on behalf of other British brands and they will outline the services they provided and how they work with and on behalf of other UK businesses.

Workshop Outcome:

This workshop will explain in detail the steps a business needs to take to sell products direct to Chinese consumers. Delegates will leave with a good understanding of what will be required to take forward their interest in this marketplace.

Workshop Schedule:

9.15am Registration and Welcome Tea/Coffee

9.30am Opening Remarks

Laura Howard, Head of International Trade, East Midlands Chamber (Derbyshire, Nottinghamshire, Leicestershire)

9.40am Selling on a Budget

David Gregory, China Business Adviser, China-Britain Business Council

9.50am Overview of the China eCommerce Economy Purchasing behaviour

Jack Porteous, Assistant Director of Retail and the Creative Industries for CBBC

10.20am

BREAK

10.40am Selling to China via an eCommerce Platform

Jasmine Chambers, Director of eCommerce - China, Royal Mail Group

11.30am Social and Digital Marketing

Adam Knight

midday Support - Financial Support & knowledge available from the Department of International Trade (DIT) Tim Shaw, DIT

12.15pm Support - Financial Support & knowledge available from the Digital Growth Programme

Jon Egley, Digital Growth Programme Manager

12.30pm Closing Remarks Laura Howard followed by Buffet lunch and Close


Joining instructions will follow in due course via email and we look forward to seeing you at the event. Please contact Rubina Blackwell on 07387 141 583 or email rubina.blackwell@emc-dnl.co.uk if you do not receive any information 10 days prior to the event.

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Date and Time

Location

iHub

Derby

DE24 9FU

United Kingdom

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