ELENA VELEZ | SS20 PRESENTATION

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910 W Juneau Ave

910 West Juneau Avenue

Milwaukee, WI 53233

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The studio of Elena Velez invites you to our spring summer 2020 runway presentation and homecoming retrospective ft. musical guest WebsterX

About this Event

Please join us for the launch of our latest collection and a celebration of local collaboration to be followed by a reception at Nō Studios

Elena Velez is a Milwaukee native and fashion designer operating between New York and London. This September she presented her work to editor in chief of Vogue, Anna Wintour as a guest of Teen Vogue's Generation Next and was recently named by i-D magazine as one of 'five under-the-radar designers to discover at New York Fashion Week'. Her work was shown in September of 2018 at both New York Fashion Week, under the mentorship of VFiles, and London Fashion Week, as a guest of the Swedish Fashion Council. Dressing celebrities like Solange Knowles, Grimes, Charli XCX, and Brooke Candy, her most recent collaborations include custom tour looks for the Kali Uchis, Arianna Grande, and Halsey.

Inspired by the traditions and crafts of her industrial lakeside community, Elena’s work incorporates an appreciation for the artisanal heritage of the American midwest epitomized by the metalsmith industry, a historically iconic trademark of her hometown Milwaukee, Wisconsin. A proponent of authentic process and creativity under constraint, her collections often incorporate found, salvaged, or site-specific materiality. Through an aggressively delicate aesthetic signature, Elena designs with the tactile sensibility of a maker who prioritizes functionality and utility over perfection or beauty, investigating the relationship between femininity and force.

THANK YOU NŌ STUDIOS, MELTWATER STUDIOS, MILWAUKEE FASHION INITIATIVE, MOUNT MARY UNIVERSITY, MILWAUKEE FASHION WEEK, 88.9 RADIO MILWAUKEE, GROVE GALLERY, ERIK OF NORWAY

info@elenavelez.com | @_elenavelez | www.elenavelez.com

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910 W Juneau Ave

910 West Juneau Avenue

Milwaukee, WI 53233

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