Guest Speaker 1 - Xitiz Rana - Strategic Marketing and Business Transformation Lead - Mercury3 Consult
In this session, Xitiz will explore his role at Mercury3 Consult. He will look at today’s marketing megatrends, show how AI is reshaping digital marketing, and explain how a KTP partnership can give your team the skills and support to turn these shifts into strategic wins.Knowledge Transfer Partnerships (KTPs) are unique collaborative partnerships between a business, a talented graduate and a University that deliver positive impact and drive innovation.
Guest Speaker 2 - Zoe Thorpe, Projects & Resources Manager at Blueberry Marketing Solutions. Having worked at Blueberry her “entire adult life,” Zoe brings a wealth of experience in recruitment, upskilling, and supporting employees to shine in their roles. Zoe plays a key role in allocating the right individuals to the right marketing campaigns, ensuring each project benefits from the team’s diverse talents. With a strong interest in the education sector, inspired by her background as the daughter of a headteacher she leads Blueberry’s education-focused campaigns. One of her most memorable projects was with the esteemed publisher HarperCollins.When Zoe isn’t coordinating campaigns, she’s gaining an in-depth understanding of each project and discovering more about her “fabulous marketing team.” At Elevate & Exchange, Zoe will share her expertise and delve deeper into Blueberry Marketing Solutions and how they can support your business.
Guest Speaker 3 - Owen Clater - CEO of Becks & Clates. At just 19, Owen has been recognised as one of the UK’s youngest employers, featured in London Daily News and Startups Magazine, and shortlisted for the Great British Entrepreneur Awards. Leading a talented team of seven, Owen has built a rapidly growing marketing and technology agency, working internationally with global B2B clients. At Elevate & Exchange, Owen will be sharing his insights on B2B marketing and how companies can automate personalised outreach using AI, blending innovation, technology, and strategy to drive results.