Email Marketing Basics to Build Customer Relationships and Increase Sales
Event Information
About this Event
Email marketing is an essential part of any successful marketing strategy (when done right!). It's a fantastic relationship building tool which will help your business to acquire new customers and retain existing customers, but most importantly - convert sales.
Kirsty will take you through a step-by-step tutorial on how to create an email using email marketing management programme Mailchimp as well as how to collect, store, use and analyse data. By the end of the webinar, you will have the tools to make email marketing a time effective way of building relationships with your customer base.
About Kirsty: Kirsty Stock is Sales and Marketing Manager at Lancs Local. Kirsty has over 10 years of marketing management experience and specialises in traditional marketing, communications strategy and sales/recruitment management. Kirsty loves supporting small businesses with strategic marketing plans which raises their profile and increases sales.